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Following last year’s smash hit catalogue of deals to support your sweaty and fit life, I’ve decided to reprise the original post. These are listed in approximately alphabetical order. (Last year I categorized them all, and that was a pain in the butt.)

Here’s the scoop:

I’m reporting the deals as I learn about them, which is primarily by email and social media–reach out if you’ve got scoop that I don’t! My goal is to include the what (what’s the deal?), the how (how do I get in on it?), the where (what’s that website again?), and the when (how long until it expires?). Not every deal is providing me with that level of detail, of course. Assume that (1) all the information below is all the information I have on the who, what, why, where, when, how; and (2) I am relying on the accuracy of information reported to me by others. It’s highly likely I will update this page multiple times between now and Giving Tuesday, November 28, 2018.

Affiliate links, if any, will be clearly indicated per my Integrity First policy. TrainWithBain has sole authority to determine what to include on this list (though suggestions and comments are welcome).

If you happen to live in Portland, Oregon (or be shopping there), download the Little Boxes app and check out pdx.shoplittleboxes.com for information about all things local!

Psst! Why not click here to let your Tweeps know I gathered up all the deals for runners and others who sweat? I'll keep adding, you drop comments! #TeamWorkClick To Tweet

Here are the deals:

100 Half Marathons Club. Lifetime membership for $50. Open to new members only, no discount code needed. Good through Monday, November 27th. http://100halfmarathonsclub.com/

22 Days. Vegan meal delivery plans. 30% off with code YESPLEASE. Restrictions apply, deal ends November 27. https://www.22daysnutrition.com/vegan-meals 

Aaptiv. Fitness workout app with music-driven, trainer-led workouts. 50% off a year of unlimited access ($49.99 total). http://aaptiv.com 

Aftershokz. RSVP to http://exclusive.aftershokz.com to get in on the deal. AfterShokz will send you an invitation link, only valid for the first 1000 orders! #GiveGoodVibes

Amino Vital. Pre-workout, hydration, and recovery beverage mixes. Save 30% off site-wide with code HOLIDAY through November 27. http://www.amino-vital.com/store

Amrap Nutrition. All AMRAP products are 50% off. http://amrap.us/50offAMRAP

Apera. Bags for sweaty and fitness types. Spend $175 and save 30% through cyber Monday. Spend less and save 20%. http://www.aperabags.com

ASICS. Running shoes, athletic shoes, clothing, and more. 30% off select styles with code BLACKFRIDAY.  http://www.asics.com

B Yoga.  Yoga clothes, mats, and props. 30% off, no code needed. https://us.byoganow.com

Barre3. Books, subscriptions, clothing and more. Sale prices listed on website–includes Handful bras, and some DVDs are just $3! Ends Monday. https://shop.barre3.com/collections/sale

Bay to Breakers. May 20, 2018. Special pricing through Monday. Adults: $49.99; Child (Under 18): $24.99; Centipede (Groups of 13 or more): $5 per person discount; VIP: $119.99; Breakers Bonus – $10 add-on this weekend only (normally $20 – that’s 50% off!) Register here: https://events.racepartner.com/baytobreakers

Best Damn Race.  Use code BLACKFRIDAY2017 to save on any race in Jax, Safety Harbor, Orlando, or New Orleans. Expires November 26. http://www.bestdamnrace.com

Beverly International. Nutrition for athletes and bodybuilders. Discount code BFAB. (1) 25% off any order up to $100 at regular price; (2)  30% off if your order total is from $101 to $150; (3)35% off if your total reaches $151.00; (4) 40% off if your total reaches $200.00 or higher before applying your discount code. https://beverlyinternational.com/store/

Blue Ridge Marathon. April 21, 20178. This *is* “America’s Toughest Road Race.” I had a glorious DNF last year when the race had to be black-flagged due to weather and it was one of the best races I had all year. Score 20% off the price (but not the elevation change!) using code RUNBLACKFRIDAY.  http://www.blueridgemarathon.com/

Bombas. Great socks that give back (for every pair you buy, a pair is donated). I’m personally a huge fan and have these in my sock drawer and have given them as gifts. If you haven’t looked lately, they have  expanded from the original lineup of cotton “sweat sock” styles and now have dress socks, more colors, and wool. Get 20% off with code HOLIDAY2017. Combined with the box/set/pack discounts, you could save 35%. https://bombas.com/

Brooks Running. Shoes and clothes. Various specials, like 45% off Glycerin 14, 35% off sports bras, and free shipping. http://www.brooksrunning.com/en_us/offers-and-promotions.html

BUFF. If you read the blog you know I’m a huge fan and own a BUFF wardrobe.  Now through Cyber Monday, all sorts of things are 50% off.  http://buffusa.com/shop-buff/sale.html

Buffalo Marathon. I highly recommend this race! (Check out my review and review and review.) $10 off the half or full, May 27, 2018 with code BLACKFRIDAY. Offer expires Friday, November 24th at midnight. https://www.buffalomarathon.com 

Bumbleroot. Baobab-based hydration powder. 25% off orders over $40 with code 25THANKS; 30% off orders over $75 code 30THANKS; 40% off orders over $100 with code 50THANKS (yes, the email said 50 on the code…) https://shop.bumblerootfoods.com/

Bunny Butt Apothecary. I’m a fan of this small business that makes soap, body cream, and other body care products. The Whipped Cream in ‘Let Them Eat Birthday Cake’ scent is my favorite. You can shop at https://bunnybuttapothecary.com/ or shop their Etsy store. 25% off your order at either location through Cyber Monday, with code BLACKBUNNY17.

Buti Yoga. Pre-order the new Buti Sculpt DVD for $29.99 (regular price $39.99) and receive a free digital download if you order by 11/24. Sculpt DVD ships 12/5. Black Friday only deals include 20% off clothing, discounts on certifications, and more https://butiyoga.com

ChiRunning and ChiWalking. Take 25% off the online store (excludes workshops and events). Use code THANKS through Monday. https://www.chirunning.com

CLICK. Coffee and protein! 15% off all merchandise (Click and swag), with code BlackFriday17. https://www.drinkclick.com

The Clymb.  Gear for sports and other adventures. 25% off site-wide with code SAVE25 https://www.theclymb.com

Colorado Threads. Mrs. Claus yoga pants are on sale for 35% off with code HOLLYJOLLY.  https://coloradothreads.com/collections/holiday/products/mrs-claus-yoga-pants-special-order

The Color Run. Up to 50% off, plus spend $30 and get a free pair of mint party shades or spend $50 for the sades plus free domestic shipping. https://store.thecolorrun.com

Dean’s Beans. Great coffee from a company that works with coffee farmers, and works on community development projects in coffee country. Also connects people to their coffee farmers via internships and the Java Trekker programs. Deals on Cyber Monday ONLY, 10-50% off select items. http://www.deansbeans.com

Detroit Free Press/Chemical Bank Marathon. Gear on sale through Sunday, November 26th. Free shipping through November. The less they have, the less you pay. Get ready to register for the race on December 4! https://playmakersfit.com/collections/detroit-marathon

Detour Bars. Protein bars. Detour will donate one bar for every bar purchased through Cyber Monday. 30% off everything. https://www.detourbar.com/view-all-products/

Dona Jo. Really cute, colorful women’s workout wear. I haven’t tried it yet, but the skirts and tights look adorable and comfortable. 40% off with code thanks40, only on Friday. https://www.donajobrand.com

Dream Water. Dream water, creators of a bottled “shot” that is supposed to help your sleep better, now have a powder you mix yourself (less waste, etc.). Subscribe to the sleep powder auto-delivery for 50% off, for up to a year. Ends November 24 at midnight. https://recurringcheckout.com//s/dream-water-usa/checkout/recurring_product

EBoost. Hydration and nutrition products. 40% off with code CYBER40 ends on Monday. https://www.eboost.com

Elliptigo. Long stride, stand-up, elliptical cycles for cross-training. Various sales and markdowns, and flexible financing.  https://www.elliptigo.com

Enell. 30% off sports bras that keep the ladies locked and loaded. Code ENELL30. Ends November 27.  https://enell.com

Feetures. Athletic socks from a family owned company right here in the US. Some of the stripey new line are cute enough to wear to work! 25% off all orders over $35 with code CYBERDEAL.  https://feeturesrunning.com

FitBit. Save up to $50 on select models (ends November 27), some accessories on sale too (ends November 29). http://www.fitbit.com

FitBook. The best fitness tracker out there, and cute and functional accessories and clothing to support your fit life. Discounted bundles. 60% off the “this is my happy hour” fit mats with code BLACKFRIDAY. Friday only. https://www.getfitbook.com/collections/black-friday-1

FitFam. Virtual races with cute medals. Head to their Eventbrite page for 15% off.

Fit (ish).  Fitness and leisurewear apparel. 50% off and free shipping with code BF2017   https://fitishapparel.com

FitTour. Home-study fitness certifications. The first 100 certifications purchased for $39.99. While supplies last. http://www.fitour.com

Glukos. No coupon necessary to save on running fuel. 40% off, ends Friday.  https://www.glukosenergy.com

GoPro. $50 off the HERO5 black plus a free accessory pack. https://shop.gopro.com/cameras/hero5-black/CHDHX-502-master.htm

Gu Energy. 20% off store wide. https://shop.guenergy.com 

Hammer Nutrition. Friends and family sale. 15% off fuels, 20% off supplements, 30% off clothing, 50% off  clearance.  http://www.hammernutrition.com

Health Warrior. Save 40% on everything with code CHIAHOLIDAYS. I highly recommend the sea salt caramel! http://www.healthwarrior.com 

Hot Shot. Recovery drink. Buy a 12-pack, get a 6-pack free with code HOTDEAL. https://shop.teamhotshot.com

IDEA Health and Fitness Association. 40% off site-wide on Friday only. Some exclusions probably apply, but it seems to cover the main conferences, continuing education for fitness professionals, and merchandise.  http://www.ideafit.com/black-friday

i declare! Charms and jewelry for runners. 30% off the entire site Friday only.  Use code BLACKFRIDAY30 http://www.ideclarecharms.com

ilovetorun. Apparel, gifts, and running challenges on sale. https://ilovetorun.org

Ink ‘n’ Burn. 30% off everything, Friday to Monday. http://www.inknburn.com 

Inside Tracker. Blood testing and recommendations for athletes. Check it out and wait for the pop-up on the website. $200 off the Ultimate plan. https://www.insidetracker.com/

Intelligent Change. The Five Minute Journal (love it! I have the app) and The Productivity Planner. 25%-40% off of your order, based on the number of items you buy. Stock up, or buy for your entire team. Through Monday. https://www.intelligentchange.com/products

Inversion Junkies Apparel. Use code HOLIDAY50 to get 50% off. Expires November 30. https://inversionjunkieapparel.com

JNL Fitness. Workouts by fitness model Jennifer Nicole Lee. 30% off streaming workouts,  coaching, and more with code ITSREDHOT http://www.jnlgym.com

JasYoga.  Yoga for athletes who don’t necessarily “do yoga.”  15% off with code GIFTLOVE and free shipping. Now through November 27. https://www.jasyoga.com

Julep. Nail polish (and makeup) specials, with free shipping on orders over $10. http://www.julep.com/holiday-gifts/black-friday-2017.html

Jumpsport. Save $80 off of an elite trampoline with code JOLLY80.  (Other discount codes available on the website. http://www.jumpsport.com

Kill Cliff. Endurance and recovery drinks,  as well as apparel and accessories. $16 off all 24 packs, 30% off apparel and gear. No code necessary. http://www.killcliff.com

KIND Snacks. Save 25% and get free shipping on orders over $25 with code Snacksgiving. Ends November 27. https://www.kindsnacks.com

Kurma Yoga. Yoga supplies like yoga wheels, mats, and blocks. 20% off with code BLACK.  https://www.kurmayogausa.com/

Lebert Fitness.  $50 off all fitness equipment with code BLACK50.  http://www.lebertfitness.com/Products/Promos/BlackFridaySale.aspx

Life Aid. Nutrition beverages. 25% off everything and 50% off your first month of BevBox monthly delivery service with code BFRIDAY17. Black Friday only. https://www.lifeaidbevco.com

LifeBeam. The Vi trainer–AI run trainer–for $139 (regularly $249). I just bought one of these and I’m loving it. Monitors your pace, heart rate, etc. and integrates with Strava and other platforms. Stream music via Spotify or the app of your choice. http://share.getvi.com/x/lfFSmr (this is an affiliate link; if you use it, we each get a $25 gift card)

Livermore Half Marathon. March 4, 2018 in Livermore, CA. (I’ve run this race at least twice and recommend it for the great after party and the views on the course–check out one of my reviews here). Save $15 with code THANKS through midnight on Monday, November 27th. https://www.motivrunning.com/livermore-halfmarathon/

Lorna Jane. Fitness apparel. 30% off online and in store. https://www.lornajane.com (When you sign up for the email list you get a discount…it’s unclear if this is stackable, but you might try it.)

Lucy. Active wear and yoga clothes for women. Currently 30% off of select tops. It appears the deals may be rotating or changing during the weekend? The email isn’t clear about that…  http://www.lucy.com

Manduka.  Yoga mats, straps, blocks, props, and clothing. 25% off site-wide, some products excluded.  https://www.manduka.com

Melt Method. Self-myofacial release education and tools for pain-free living. Free shipping on orders over $150, and $250 off select trainings. More to come on Monday. http://www.meltmethod.com

Mizuno. Running shoes and more. 25% off and free shipping. Code MIZBFF1120. Exclusions apply.  https://www.mizunousa.com

Motiv. Fitness, heart rate, and sleep tracker wearable that is a ring, not a bracelet or a watch. Save $30 when you order through their instagram link (going directly to the Motiv page doesn’t provide the $30 off). Save $20 when you buy two or more.

Natural Vitality. Vital Calm magnesium supplement, 40% off AND get free shipping with code FBSALE. (It appears code CALM-FALL will give you the same deal). http://naturalvitality.com

Newzill. Compression socks. This post isn’t going to make it in time for today’s deal, which ends at 8pm CST. (Psst! NZTHANKS for 30% off on Friday.) Check them out on Amazon (where today’s deal happened), or at http://www.newzill.com

No Meat Athlete. A bundle of resources for those eating more plants with cookbooks, menus, bodybuilding guides, seminars, a vegan challenge, and more. Special collection only available through Tuesday.

Noli Yoga. Yoga and activewear.  30% off with code BLACKFRIDAY. https://www.noliyoga.com

Nox Gear. Visibility for runners and other people who need to be seen at night. They make the Tracer360 visibility vest. Save $25 and get free shipping.  http://www.noxgear.com/landing/T3BF.html?T8_BF=1

NuuMuu. Dresses  and tees for running and sport. 20% off everything with code THANKYOU. Ends on November 28. https://nuu-muu.com 

Nutcase Helmets. Protect your head. Helmets for cycling, skateboarding, and other things that might crack your skull open. Sale collection: https://nutcasehelmets.com/collections/sale

The Om Collection. Yoga activewear. 30% off with code YOGIAPPROVED30 https://www.theomcollection.com

Oofos. Footwear with OOfoam impact absorption technology. 20% off with code BF20.  https://www.oofos.com/

Orange Mud. Hydration and gear packs for running, transition seat wrap, and other running accessories. 15% off. Use code BF2017 to get a free water bottle and head wrap added to your order. https://www.orangemud.com

Out of Africa. Shea butter body care products–I really, really like their body moisturizers. Save 20% with code THANKSGIVING2017. Expires Monday, November 27. http://www.outofafricashea.com 

Ozone Socks. All sorts of socks. Site-wide sale, no code needed, through Monday only. Save 50-75%! https://www.ozonesocks.com

Powbab. Superfruit baobab chews, body care oil. 25% off purchases through November 27 with code HAPPYFRIDAY. https://www.powbab.com

The Phoenix Marathon. February 24, 2018. Use code BFRIDAY2017 for $20 off the full and half (not valid on the 10k). Expires November 29. I herd a rumor that a bunch of the #RunHeiferRun people will be there… https://thephoenixmarathon.com

Physiclo. Compression gear with resistance built in to challenge your muscles. Save 25% and get a $10 gift card for every $100 spent. Use code BF2017. https://physiclo.com

Pitaya Plus. Dragonfruit products up to 40% before. https://www.pitayaplus.com

PLNT BSD. Apparel for a plant-based life. 20% off everything with the code HappyTurkey at  https://www.plntbsdapparel.com

PopFlex. Cassey Ho’s athletic clothing line. 30% off with code HAPPYFRIDAY and a free magic scarf if you spend $100. https://www.popflexactive.com/

Portland Running Company. Save 15% on all in-stock items, up to 65% off some items, 25% off trail running shoes, and free shipping on all purchases over $50. If you’re in Portland, shop in-store starting Friday and socks are buy one, get one free! Otherwise, use code WINTERWONDER  https://shop.portlandrunningcompany.com/

Pro Compression. Up to 55% off of select styles with code FRIDAY. Put $75 of merchandise in your cart, add the code and press apply. Ends midnight, November 23. https://procompression.com/collections/black-friday-special-collection

Quest.  Through Monday, 20% off orders over $75 but under $250. https://www.questnutrition.com/

Reebok. 50% off the Black Friday collection, 30% off yourreebok custom designs.  https://www.reebok.com/us/black_friday

Revel Race Series. Most merch on sale. https://www.runrevel.com/merch

Road ID.  15% off site-wide. Ends Sunday. https://www.roadid.com

Road Runner Sports. VIP saves 25%, everyone else saves 15%. Through November 23.

Rock ‘n’ Roll Oaxaca, Mexico. April 28, 2018. Technically not a Black Friday deal, but a half marathon for $50? Yeah, baby! 10k $30. While supplies last.  http://www.runrocknroll.com/oaxaca/register/

Roka. Sunglasses, triathlon gear, wetsuits, and more.  Up to 60% off, see website. https://www.roka.com

RooSport. Magnetic pockets for your workout gear. 25% off and free shipping with code Thanks17. http://theroosport.com

Run Far. Run-inspired clothing, 30% off with code BLACKFRIDAY. All proceeds purchased from http://Run-Far.org go to the Sgt. Sean Northcutt scholarship which provides assistance to children of veterans and active service members that have taken their own life as a result of PTSD

Run Gum. Caffeinated gum. Chew a piece or two for an energetic boost–all new formula launches today. 25% off site-wide, plus an extra 5% off the starter bundle. Use code HOLIDAY17 at the website https://rungum.com/pages/2018-black-friday-cyber-monday

Run Heifer Run. Free Heifer Belle with any apparel purchase. http://www.runheiferrun.com

Run Ink Designs. Cool race-specific artwork and runner’s maps. 20% off with no code needed. Ends Monday at midnight. (I got my USA map with half marathon and marathon stickers last year!) https://www.runink.net

Run Smart Online. Workouts designed by a physical therapist for faster running and fewer injuries.  50% off all downloads through Saturday with code RUNSMART50.  https://runsmartonline.com/shop/black-friday-sale

Salomon. Up to 25% off for a limited time on the Salomon website.

Santa Barbara Wine Country Half Marathon. May 12, 2018. Save $10 with code THANKS.  Through November 28. https://www.motivrunning.com/santabarbara-wine-country-halfmarathon/

Sara Haley. Workout DVDs and digital downloads. Friday only, get a free baby onesie and a free copy of the Sweat Unlimited DVD with any DVD purchase (while supplies last). http://sarahaley.com

Saucony. 25% off select originals with code FAVORITE25; 30% off select sale styles with code TURKEY30; 40% off full price apparel with code THANKS40. On the Saucony website.

SCW Fitness Education. 20% off all memberships through November 30.  Use code BLACKFRIDAY.  https://scwfit.com/store/product-category/memberships/scw-membership/

Scottsdale Half Marathon & 5k. December 10, 2017. Prices good until Monday, use code THANKS. Half marathon $70, 5k $35.  More information on the races at http://thescottsdalehalfmarathon.com/ Register using athlinks.

She-Fit. Hands down, my favorite sports bra. I wore it once and immediately bought two more. (review forthcoming). Customize the fit! 25% off every bra through Monday. Actually you can save off the entire site, but you want to get this bra first: https://shefit.com/products/shefit-ultimate-sports-bra

Skratch Labs. Hydration, fuel, energy. Get a $100 gift card for $80 with code SKRATCHGIFT. While supplies last. https://www.skratchlabs.com 

SKINS Sportswear. 30% off of everything. https://www.skins.net

SLS3. Compression gear and more. 50% off select styles. Use code BF2017 on Friday only! http://www.slstri.com

Sparkle Skirts.  MONDAY ONLY up to $12 free shipping with code FREESHIP2017 https://sparkleskirts.com

Sparkly Soul. Glittery no-slip headbands with no black elastic in the back. The whole store is 50% off or until the style runs out (limited number of 50% off headbands available). http://www.sparklysoul.com/

Spartan Races. Up to 50% off Spartan gear at the shop; 30% races with code BLACKFRI30 https://shop.spartan.com

SPI Belt. The original small personal belt. I love these, I’ve owned three. 15% off with code HOLIDAY through Monday, November 27. https://spibelt.com

Surf City 10. Save 10% (or $20…I got two different emails with the same code) on your 2018 entry through Monday, November 27th at midnight. Use code THANKS. Races are October 13 & 14, 2018 in Huntington Beach, CA–definitely a surf city! https://www.motivrunning.com/surf-city-10miler

Suunto. 30% off Transverse Alpha http://www.suunto.com  Other models also on sale–the Ambit3 models are down to under $150 (without the HR strap and functionality) and the Quest model is just under $125. This is a great opportunity! http://www.suunto.com/en-US/Product-search/Sale

Sweaty Betty. 25% off of the sweat-wicking leggings until Monday. http://www.sweatybetty.com

Sweet Spot Skirts.  Neat snap-shut skirts to wear over tights and leggings; durable enough for athletic wear, cute enough to stand alone. Double-sided, so you get two designs. They sell some leggings snd such, but the cool item is the skirt. 25% off with code THANKSTOALL2017 through Monday. Small business, owned by women. https://sweetspotskirts.com

Swiftwick. Athletic socks, work socks, dress socks. 20% off site-wide. https://www.swiftwick.com/shop

Thorlos. Save 50% on select sizes and colors of Thorlo Experia socks.  https://www.thorlo.com/blackfriday

Tiux. Compression socks. Up to 60% off with code BF2017. Valid through Sunday. http://shop.tiux.co

Toe Sox. They are socks. With toes. Some have the little sticky bumps that help you in Pilates and barre classes. 30% off site-wide with code HOORAY.  http://www.toesox.com

Todd Durkin. Fitness books, apparel, and wrist bands; coaching and inspiration; and more. Code GIVING20 for 20% off all online purchases. http://toddurkin.com 

Ultima Replenisher. See my review of their hydration products. 15% off their Amazon store today only.

Tentsile. Need a tent? Tentsile makes tents for camping in trees! 20% off all tents through Cyber Monday. Tentsile is donating to save the national forests, too. https://www.tentsile.com

TRX. $50 off all TRX trainers, and 30% off all gear, plus free shipping on all orders. https://store.trxtraining.com

Training Peaks. 25% off of Training Peak Premium annual membership (plan your season, build structured workouts, analyze fitness trends, see progress) with code cyberpremium25; 25% off WKO4 software for cyclists to optimize your training with next level metrics and insights including individualized training levels, optimized interval targeting, and advanced run and pedal metrics with code cyberwko25. https://home.trainingpeaks.com

Trigger Point. Tools for self-myofascial release. The new Vibe roller is my favorite–totally amazing–but the Performance Kit is a must-have. Save 25% on Friday only with code BF25. https://www.tptherapy.com

Vega. Plant based protein powders and other nutrition products. 30% off for Black Friday and a gift until November 26. https://myvega.com

Vegan Proteins. Save 30% on all Clean Machine vegan supplements through Friday, November 24.  Use one of the following codes to support your favorite vegan athlete:
kstcm (Korin Sutton)
jmtcm (Jehina Malik)
mctcm (Mindy Collette)
jctcm (Joe Monk Coleman)
kbstcm (Kileigh Rousey Smith)
nmtcm (Natalie Matthews)
dttcm (Derek Tresize)
jjtcm (John Joseph)
emtcm (Erika Mitchener)
allietcm (Laura Dennis)
cbtcm (Chad Byers)
plantstrong (Fraser & Lauren)
gftv (Jeff Morgan)
Vegan Proteins is also offering discounts on the Clean Machine line stacks. Check them out at http://www.veganproteins.com 

Vi. See entry for LifeBeam, above.

Virginia Wine Country Half Marathon. June 2, 2o18. Save $10 with code THANKS through November 28.  https://www.motivrunning.com/virginia-wine-country-halfmarathon

Whoop. Strain, recovery, and sleep tracking device. Think like a Fitbit on steroids. Buy one strap, get one free. (I am not making this up. I need a friend to split this deal with!) Expires November 27. Put two straps in the cart and use code THRIVE.  https://get.whoop.com/products/whoop-strap

Wild Fang. Fashion with a feminist slant, some of which is great workout wear. 25% off site-wide, plus other discounts. http://www.wildfang.com

YogaClub. Subscription box for curated active wear. Save 30% with code YOGIAPPROVED30. https://yogaclub.com

Yoga Download. Streaming yoga subscriptions. Select membership plans 50% off. http://www.yogadownload.com

Yoga International. Streaming yoga practices and classes. First four months for $7.99/month. Black Friday only. https://yogainternational.com/register/digital/9/blackfriday/midnight

Yoga Today. Streaming yoga service. 14-day free trial (all the time). Friday through Monday, 25% off an annual membership with code CYBER25. (Valid for first time members only. Regular price $9.92/month billed annually, or approx. $120)  http://www.yogatoday.com 

YogaU. Save up to 50% off yoga education classes–aimed at teachers, but very useful for the seasoned yoga practitioner. Use code BF40 for an additional $40 off. http://www.YogaUOnline.com 

Yogi Approved. 50% off all yoga classes and packages with code BF50. https://www.yogiapproved.com/yourstudio/

Yoloha. Cork yoga products. Up to 40% off and free shipping, no code needed. 50% off any cork yoga mat bag or strap with a yoga mat purchase, code CARRY50 https://yolohayoga.com

Zumba. Up to 75% off Zumba Wear, daily deals, selected bottoms and tights are buy one get one. https://www.zumba.com/en-US/shop/US/tag/black-friday-week

What did I miss?

Did you find deals for the sweaty life?

It’s that season again! No, I don’t mean the season of shopping for holidays (that’s another post for another time), but the season for Ambassadorship Applications! Before you open every browser window and apply to all the things, pause; should you really apply to that program?

Disclosure: I participate in several ambassador programs, and have worked with others in the past. (You can see them all on my Integrity First page.) No brands, races, or ambassador programs have asked me to write about them. In fact, no one knows I’m writing this post except the people quoted/shown below–they got a preview. Everything here is 100% my opinion–but I’d love to hear yours, too!

What’s an “Ambassador”? If you grew up in the 1970s (or before), you remember tons of television commercial celebrity product endorsements. For some reason, people tended to have a better opinion of something if it had a celebrity endorsement–regardless of the quality of the product. While that is still the truth in some cases, celebrity endorsements are expensive and only available to brands with big dollars to spend. Also, most of us have grown a little jaded. First, we all know that the big brands are paying for “product placement” in movies and on TV (e.g. the Coca-Cola cups on American Idol, always set perfectly so you can read them). Second, many celebrities have started to endorse products and concepts that are not only disproven by science (e.g. that vaccines are a direct cause of autism) but also are potentially dangerous (e.g. pretty much anything any celebrity has recommended you put in your vagina). In recent years, brands and events have turned to their fans to help spread the word about their products and services. In a world where people rely on their friends and social media for information, this makes total sense–aren’t you more likely to try something you know your friend just loves?

While every ambassador program is different, in general ambassadors have specific duties they perform in exchange for free product, a free race entry, swag, and/or other perks. The majority of the ambassador programs I have seen refer to their ambassadors as the ambassador team, but many also have special names for their ambassadors that are associated with their products. For example, the Honey Stinger ambassador team is called The Hive, and the Tailwind ambassadors are Tailwind Trailblazers. Most product ambassadorships last for a calendar year, so November and December have a lot of application deadlines. (Race ambassadorships may follow the race’s “calendar year,” starting a few months after the race and ending on race day.) Some programs continue from year-to-year so once you’re “in” you’re in, though the majority don’t auto-renew–you have to reapply every year.

An ambassador program connected me to everyone here in one way or another

Should You Apply?

Do I love the product/event? If you don’t love it, don’t apply. Period. Ambassador programs only work well if the participants legitimately like (and use!) the product, or are genuinely excited about the race or event (which doesn’t necessarily mean you are a past participant). It’s not just about what the company gets out of it though: it reflects poorly on you to promote a product you’ve never used, or to promote an event you have no intention of doing.

Do I have realistic expectations? Do you know what also reflects poorly on you? Sour grapes if you’re not accepted! Every year I’m shocked to see tweets, blogs, and Facebook posts to the tune of “XYZ didn’t pick me to be an ambassador. Again. They always pick the same people. Whine, whine, gripe. I’m never using XYZ product/running XYZ race again!” While these comments don’t reflect poorly on the product/event/brand, they DO reflect poorly on the post-er.  The majority of ambassador programs have a limited number of spots and far more applications than they have places. If you apply to a program and are not accepted, you have no idea why–and it might not have anything to do with you! Maybe there were a large number of applications from your geographic area, and preference goes to people in other areas. Maybe your strength is on your blog, but they really needed a Snap maven. Maybe your main sport is running, but the brand wants to branch out into other sports. Maybe it just wasn’t a good fit from the team’s perspective. Just like colleges, and jobs, and awards, you don’t get everything you apply to. You’re not entitled to anything 🙂

Am I willing to commit to that product/event for the year? There are really two parts to this. One, it should go without saying that as an ambassador, you do not promote competing products or events. If you are an ambassador for Pro Compression, for example, you should be perfectly happy to NOT be on social media or at events wearing any competing brand (and even give a thought to giving away those other socks). I wrote “it should go without saying,” but I’m saying it because while it SHOULD, it’s one of those “common sense isn’t very common” things. Are you really serving Health Warrior if your social media is filled with Trader Joe’s chia bars?  Two, if you apply for an ambassador program you should be willing and able to fulfill all of the requirements for that program. Detroit Free Press/Chemical Bank Marathon Ambassadors, for example, are required to work a shift at the information booth during the race expo; Represent Running Ambassadors are required to work a packet pickup (unless they are remote ambassadors). If you’re unwilling or unable, don’t apply.

What are the ambassador program’s requirements? Every program has different requirements. You might be required to post a badge on your blog (if you have one), or to make announcements on social media channels to promote the product/event; create content for the brand’s website such as a photograph, review, or blog post; wear branded gear to events you attend/compete in; work at an expo booth to promote the race; create a post-event review; serve as a leader for a warm-up run; work at the event itself to ensure it runs smoothly; or any number of other things. Sure, life happens, and maybe you committed to an event before you knew you would be seven months pregnant and on bed rest, or nursing a leg broken in a skiing accident, or taking in your brother’s kids for the year, or laid off from your job and unable to travel to the event. Everyone gets that there are unforeseeables that might prevent you from fulfilling your duties and most programs will give you a pass if that’s your situation. As a general rule, you should be confident you can do what the program requires. Read the program description carefully, and make sure you understand the requirements.

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Can I live with all of the ambassador program’s restrictions? Again, it should be a no-brainer that you can agree to not promote competing products. Other restrictions vary widely by program. For example, the Bib Rave Pro Team members can only have a limited number of other ambassadorships. If the event’s sponsor is Adidas, you might be asked to avoid wearing gear with competing logos while you work at the expo. Again, read the program description carefully, and make sure you understand what you can and can’t do. If you can’t abide by the program’s restrictions, don’t apply.

Do I have the time/resources/bandwidth to fulfill the requirements and do a great job? If you have a full-time job and a full life, consider how much time and energy you have to devote to each of the programs you are considering. Even if you can wrap your head around 12 different ambassadorships at once, and somehow not give your blog more badges than a Girl Scout, most of us do not have the time to put into that many ambassador projects in a single year. Be realistic about what your other commitments are and how you will balance them with the programs you hope to work with this year.

Briana (of mat.miles.medals) met Dani, Libby, and Brandi through the Sparkly Soul ambassador program. New friends are one of the benefits of being an ambassador–and you already have something in common.

You WANT to apply, but will you do an awesome job?

Five guaranteed tips to be a rockstar ambassador!

First, Do All The Things. A great ambassador fulfills all of their requirements. Make a checklist and get it done! If you are required to work an expo shift or a promo booth, do the whole shift–seriously, sneaking out early isn’t cool–and if the event is really hard-up for help, consider offering to do another shift. Some things don’t have specifications, such as “help promote the race.” At a minimum, you should help spread the word for the big events (such as pre-registration specials, discount days, etc.), but think of that minimum as a floor, not a ceiling. The ambassadors might only be required to post one Instagram post, but creating two or three wouldn’t be that much more work. Just like in a team sport, as an ambassador you should strive to be an asset to your team.

I have had the honor to be a part of the Represent family for two years. The first year I was a posting fanatic and helped at as many packet pickup as I could. This second year life got in the way and I was only able to volunteer once (as per the requirements) but I felt guilty for not posting about the race events as avidly as I did the prior year. — Ashley of Every Runner Counts

Second, support your teammates! Lots of ambassador programs have some kind of forum they use to communicate. It might be a private Facebook group, a Slack channel, or a dedicated members-only website. Some are chatty, others are quiet, but all exist to help the ambassadors help each other. Every ambassador group has a wide range of people in it who differ in beliefs, sizes, preferences, and experience. When a new runner posts their new 5k PR, don’t ask if they crawled–congratulate them and encourage them to beat it. When someone is disappointed with a race result, don’t roll your eyes and tell them to get over it–say something kind, or keep your mouth (keyboard?) shut. Kindness is FREE, spread that sh*t everywhere.

Third, view every bit of swag and every perk as a gift. Many ambassador programs provide little extras, such as extra products, or gifts from race sponsors. Chances are that you’re not going to like everything–and you don’t have to–but think of everything as a gift and mind your manners. I’m a vegetarian, for example, so I really have no use at all for a bag of KRAVE jerky. I’m not going to eat it (it’s meat), and it’s not authentic for me to give a shout-out or otherwise promote it. If one of my ambassador programs mailed me a box of KRAVE, I wouldn’t mark the box “refused, return to sender” or make a big stink about how inappropriate it was in the ambassador chat group. Instead, I would ask the ambassador wrangler if it would be okay to pass the jerky on to a friend, if I should pass it on to another ambassador, or if the donor/sponsor/brand would prefer I return the package. Bottom line, you don’t have to love and adore every race sponsor or every bit of swag offered to you, but you don’t have to be a jerk about it either.

Remember that it’s an honor to be chosen, and use this opportunity to better get to know the people working for your brand and your fellow ambassadors. I’m thankful for the opportunities I’ve had with the brands (trying new products, etc.). The experience with the people was a perk I didn’t expect going in, and I’ve made some wonderful friendships along the way that will stay with me beyond my time as an ambassador. —Briana of mat.miles.medals.

Fourth, stay positive. Nothing says “bad ambassador” more than talking smack about the brand you’re supposed to be representing! Be honest, but don’t trash the product/event. It’s okay to say you’re disappointed about ABC, or that a new product offering isn’t right for you. Frankly it can seem fake if you always absolutely adore every aspect of the brand/company/race you are representing.

Fifth, give honest feedback. (About the race, or brand, and about the ambassador program.) As an ambassador, you are in a position to hear feedback that the race director or brand does not. As Briana points out, “some brands tap into their ambassadors to get a temperature check of how a concept or idea might be received. Depending on the group, and your comfort level, you can elevate feedback to people who can do something with it. But remember to keep it constructive.” Finally, ambassador programs evolve each year, and the program managers are generally open to hearing about your experiences. What worked and what didn’t? I was frustrated when one race sent us flyers and posters to distribute–two weeks before the race. I loved it when another group moved from Facebook groups to Slack. Sharing your positive experiences, and providing constructive feedback about the not-so-positive ones, will help support the race or the brand by making next year’s program even better.

 

So…Should You Apply?

What’s your experience as a brand ambassador?

Which ambassador programs are currently accepting applications?

Update! Many of the sales, deals, discounts, and codes are good through Small Business Saturday, or Cyber Monday. I’ve made notes where I was able to verify the information; if there is no note about expiration, it might have just been a Friday thing.

Note: exactly ZERO of these are sponsored promotions, and exactly ZERO of the links below are affiliate links. (If that changes, I’ll make a note by the specific product or link.) Inclusion of a product/race/service on this list isn’t an endorsement, though I have reviewed many of these products. The information below comes from email sent to me, twitter, and instagram. Did I miss anything? Leave a comment and let me know!

APPAREL

2XU–verified still active Saturday
40% off site-wide
Selected products up to 70% off
www.2xu.com

Aaptiv (apparel and gear)
25% off with code BLACKFRIDAY
https://store.aaptiv.com

ABombApparel
45% off plus free swag with code blackfriday45
https://www.abomb-apparel.com/

Alo Yoga–verified still active Saturday
30% off full-price (up to 70% off sale) with code ALO30
www.aloyoga.com

Bombas–verified still live on Saturday
20% off site-wide with code HOLIDAY20
https://bombas.com

Brooks–verified still live on Saturday
30% off select styles
Spend $120 get a free holiday tech tee or holiday socks
www.brooksrunning.com

BUFF–valid through Monday
25% of everything with code CYBERSALE
www.buffusa.com

Chase This Skirt–verified still live on Saturday
30% off store-wide (no code needed)
www.chasethisskirt.com

Fellow Flowers–good through SUNDAY!
10% off when you spend $50  code Holiday10
15% off when you spend $100 code Holiday15
20% off when you spend $125 code Holiday20
http://fellow-flowers.myshopify.com/

Handful
Buy 2 regular-price bras, get a free scoop neck tank
$10 off a $50 purchase with code #ShopSmall (Saturday)
https://handful.com/

Inversion Junkies–good through TUESDAY!
BOGO leggings with code BLACKFRIDAY16
inversionjunkie.com/collections/leggings

Legend Compression–good through MONDAY!
20% off $50+
30% off $100+
40% off $150+
code CYBERWEEK16
http://www.legendcompressionwear.com

Mizuno
20% off with code WHYWAIT20
www.mizunousa.com

Nuu Muu (athletic dresses)–good through 11/29!
25% off with code THANKYOU16
https://nuu-muu.com/

Oiselle–valid through Sunday!
15% off orders of $100+
20% off orders of $200+
30% off orders of $300+
www.oiselle.com

PACT (organic cotton clothes)–valid through the weekend
30-70% off site-wide on Friday, no code needed
https://wearpact.com

Pavement Runner/WeRunSocial–ongoing!
Everything marked down to $16 or less
http://pavementrunner.com/shop/

Physiclo (compression with resistance!)
save 25% with code HOLIDAY25
https://physiclo.com

PopFlex Active–valid through 11/28!
25% off all clothes and mats with code blackfri
http://www.popflexactive.com

Pro Compression–valid through Saturday!
50% Black Styles with code BLK
Free shipping on orders over $20
http://procompression.com/black-to-the-basics/

Raw Threads–valid through 11/28
15% off site-wide with code BLACKFRIDAY
25% off orders $100+ with code BLACKFRIDAY25
Free shipping (no code needed)
www.rawthreads.com

Reebok–verified still active on Saturday
50% off the Black Friday Collection code BF50
http://www.reebok.com/us/black_friday_collection

Simply Workout
30% (more on sale items!) with code TURKEYDAY
25% off with code BIGDEAL25
www.simplyworkout.com

Skirt Sports–valid through MONDAY!
15% off everything code BLACKFRIDAY15
Free shipping with $40 minimum purchase
www.skirtsports.com

SLS3 (compression)–valid through 11/28
up to 80% off with code CYBER50
BF2016 for 50% off and free shipping (today only)
http://www.slstri.com/

Sparkle Skirts–MONDAY ONLY
Buy 3, Get 1 Free (limited to B3G1 collection, see link)
FREESHIP2016 (covers up to $15 shipping fees)
http://www.sparkleskirts.com/collections/b3g1

Spiritual Gangster–verified valid on Saturday
40% off with code NAMASTE40
https://www.spiritualgangster.com/

Thorlos–valid through 12/31
30% off select clearance
Buy 3, get the 4th free
Free shipping in the US
https://www.thorlo.com

Toe Sox–verified valid on Saturday
25% off everything with code BESTSALEEVER
www.toesox.com

BODY CARE

Bunny Butt Apothecary–to 11/28
(small business soap, body cream, and more–delicious!)
25% off with code BLACKBUNNY16
http://bunnybuttapothecary.com/

Out of Africa–through 12/2
(fair trade, sustainable, cruelty-free, and more!)
20% off with code THANKSGIVING20
http://outofafricashea.com

Sumbody–CYBER MONDAY ONLY
free shipping on orders $35+ and a gift with code CYBER16
www.sumbody.com

EVENTS

Coastal Trail Runs/Zoom
20% off races through midnight only code blkfriday20
www.coastaltrailruns.com

Divas Half Marathon & 5k Series–valid through 11/28
$5 off any race with code THANKS16
http://www.runlikeadiva.com/

FitFam’s Elfie Run (benefits Toys for Tots!)
20% off with code BLACKFRIDAY20
http://elfie.run/

Hospital Hill–MONDAY ONLY
20% off with code Cyber17 (not valid on the family pricing package)
www.hospitalhillrun.com

Livermore Half Marathon–valid through MONDAY
The Town’s Half Marathon
$10 off with code THANKFUL2016
(apologies for the ugly link below, but imathlete wasn’t doing me any favors)
https://www.imathlete.com/events/EventReg/EventReg_SelectType.aspx?fEID=37198&fNew=1&fsource=imAEOverview

Mad Marathon–SUNDAY AND MONDAY only
$60 for either the 2016 Mad Marathon or Mad Half
www.madmarathon.com

The Phoenix Marathon
$20 off with code BFRIDAY20 (full and half only) until 11/29
http://thephoenixmarathon.com

PIG RUN of Lake Nona–Lucky 7th!
$5 off with code TURKEYPIGGY
http://www.pigrunoflakenona.com/

Seasick Events: Coast to Crest and Carmel Valley Trail
The Coast to Crest race is set for May 6, 2017 while the Carmel Valley trail race is set for Sept 9th, 2017. Registration for 40% off, this weekend only. Register for both events at once and receive 25% off automatically, AND if you include the code “HOLIDAY” you will receive an additional 15% off…  A TOTAL OF 40% OFF*!! (Registering for one event saves 15% off that event.)
www.seasickevents.com

Spartan Races
25% off all races with code HOLIDAY
Sale on gear & apparel
www.spartan.com

Surf City–valid through MONDAY
$20 off the half or full marathon with code BLACKFRIDAYSCM
https://www.imathlete.com/events/EventReg/EventReg_SelectType.asp

Todos Santos Half Marathon–MONDAY ONLY
$45 half marathon with code GRATITUDE
http://www.runtodossantos.com

Willamantic Classic–MONDAY ONLY
$6 off any distance with code CYBER
Introducing the Hop TWO It Relay option for the Half Marathon!
Two person teams, with the handoff at the Jillson Square midpoint of the race, convenient one stop parking, running, AND cheering plus fun team finisher medals. $55 on Cyber Monday, price goes up to $60 after.
http://www.willimanticathleticclub.org/Willimantic_Classic.html

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FOOD & NUTRITION

Aloha
30% off site-wide wide code FRIDAY SATURDAY
aloha.com

Amazing Greens
50% off with code HOLIDAY2016 through Monday!
free shipping on orders $75+
https://www.amazinggrass.com/store

Amino Vital–valid through MONDAY
30% off with code HOLIDAY
www.amino-vital.com

Amrap Nutrition
30% off on Amazon.com with code AMRAP300

Banza (delicious chickpea pasta, made in Detroit!)
Buy one, send one to a friend! Select items, through Monday 11/28
Deal page is here

Bodybuilding.com
BOGO on select items
www.bodybuilding.com

BSN–cyber MONDAY!
15% off all BSN Edge products
http://www.gobsn.com/offer/cybermonday.html

Buff Bake
15% off site-wide
extra savings with code cybermonday
www.buffbake.com

Detour Bar–MONDAY ONLY
entire site 30% off (no code required)
http://www.detourbar.com

Direct Eats–new! Valid Saturday and Sunday!
save 10% (off $75), 15% ($150), or 20% ($200) with code BLACKFRIDAY
15% off selected products from small businesses
www.directeats.com

EAS
25% off select items
www.eas.com

EBOOST
40% off with code THANKS40; free shipping over $40
https://www.eboost.com

Energy Bits.–now through Monday
20% off with code BAIN
$5 shipping to the U.S. for up to five bags of bits
http://www.energybits.com

Enjoy Life Foods (great for those with allergies!)–to 11/28!
10% off site-wide, 20% off orders $50+, 30% off orders $65+ code THANKFUL
http://shop.enjoylifefoods.com/

Hammer Nutrition
Free ultra gel sampler kit with order, use code WS16E
15% off fuels
20% off supplements and accessories
30% off clothing
50% off clearance
http://www.hammernutrition.com/
(Not an affiliate link, but if you want to tell them I sent you, I would LOVE that.)

ieatprotein
30% off with code EAT30
www.ieatprotein.com

Inside Tracker— valid through MONDAY!
Best deal of the year on the Ultimate plan!
https://www.insidetracker.com/customer/onboarding/choose-plan/
25% off any other Inside Tracker plan with code BLRF25OFF
https://www.insidetracker.com/customer/store/create-account

Kuli Kuli (moringa super foods)
15% off with code GRATITUDE (ends Sunday)
https://www.kulikulifoods.com/products

MeStrength
25% off with code VeryMerryMestrength (case sensitive)
www.mestrength.com

No Meat Athlete (with friends!)
The Plant-Based Fitness, Meal Plan, Cookbook, and Habit Change Bundle for $95 (individually priced items total $1,000+)
https://go.nomeatathlete.com/nma-bundle-2016

NuGo Nutrition
25% off all NuGo bars, free shipping on orders over $50 with code THX4U (through 11/28/16)
http://store.nugonutrition.com/products

Nuun
20% off + free shipping with code OPTOUTSIDE2016
https://nuunlife.com/shop

Quest
Through MONDAY!
$5 OFF any orders $45 – $69.99
$15 OFF any orders $70 – $94.99
$30 OFF any orders $95 – $250
(limit $250 per household)
https://store.questnutrition.com/

Run Gum
25% off through Monday
$5 off an order of $50+
$10 off an order of $100+
$20 off an order of $200+
free standard shipping
https://getrungum.com/collections/2016-black-friday-cyber-monday

Penzey’s Spices
Love Boxes discounted (through 11/27)
$4 off Black Pepper ½ cup (through 11/30)
Vanilla discounted
www.penzeys.com

Seven Seas Teas
40% off with code GREENFRIDAY7
http://www.lovesevenseas.com/

Thrive Market
25% off everything
www.thrivemarket.com

Ultima Replenisher
All flavors and sizes discounted in their store on Amazon.com

Vega
All products discounted; spend $100 and get a limited edition Mizu bottle plus free shipping (limited number available, ends 11/27)
https://myvega.com/products/categories/all

Vegan Proteins–valid through MONDAY!
50% off all Plant Fusion proteins, code CYBER50
Free variety pack with any Protes purchase (no code)
2 Free Badass Cookies when you buy a box
Buy a $100 gift card, get $15 gift card free (good until 12/31)
http://www.veganproteins.com 

Youth H2O
60% off Bloomin’ Apple flavor (discount reflected in pricing)
https://www.amazon.com/dp/B00QIVE4ES/?th=1

Yuve (vegan protein shakes)
25% off with code bf2016
https://www.getyuve.com/

GEAR

6 Pack Fitness
40% off site-wide, 20% off elite bags (no code needed)
20% off sauces and accessories (no code needed)
http://www.sixpackbags.com/

Believe training journals
30% off with code BELIEVERS
www.believeiam.com

FitBook
$49 BlackFriday Bundle
Spend $30+ get a free blender bottle with code BLACKFRIDAY
www.getfitbook.com

FitMark Bags
10% off $50+ with code BF10
15% off $100+ with code BF15
20% off $150+ with code BF20
25% off $200+ with code BF25
Plus a free gift with each order
http://fitmarkbags.com/

The Hollywood Trainer/Jeanette Jenkins
DVDs priced at 50% off!
http://www.thehollywoodtrainer.com/shop/

Kurgo (gear for your four-legged buddy!)
40% off everything with code CYBERSALE through 11/29
www.kurgo.com

Orange Mud–new codes valid through SUNDAY
15% off everything
Free headwrap with purchase
Free shipping (USA) or $10 shipping
Code: BKFDY
10% off $100+ with code SB10
15% off $150+ with code SB15
20% off $250+ with  code SB20
25% off $350+ with code SB25
30% off $500+ with code SB30
www.orangemud.com

Run Ink–through Sunday!
20% off the USA Race Chart with code INSTATURKEY
www.runink.net

SPIbelt–valid through MONDAY!
20% off with code HOLIDAY20
http://spibelt.com

The Color Run
50-60% off everything in the Color Run store
Free shipping for orders over $25
http://store.thecolorrun.com/

Trigger Point
30% off everything on the site with code NOEXCEPTIONS (through Monday, 11/28)
https://www.tptherapy.com/shop

TRX (suspension trainers and more!)
20% off all; 25% off $100+; 30% off $200+ with code BEST16
https://offers.trxtraining.com/black-friday-sale

TRAINING & COACHING & EDUCATION

Barre3–valid through 11/29
50% off barre3 online subscriptions and prop kits
http://shop.barre3.com/

Brett Hoebel
30% off the 20 Minute Body trilogy
http://20minutebody.com/discounts/fitfriend

IDEA 
40% off everything in the store with code FRIDAY40
www.ideafit.com

MobilityWOD
20% off Movement and Mobility 101 with code blackfriday2016
mobilitywod.myshopify.com/products/the-starrett-system-movement-mobility-101
Nathalia Melo-Wilson (trainer)
Monthly membership $5.99 with code melo1
Six month membership $29.94 with code melo2
Year membership $47.88 with code melo3
www.melomafia.com

Run Lean, Run Strong from RunningShoesGuru
save 65% until Monday
http://www.runningshoesguru.com/runlean-65off/

RunSmart Online–valid through 11/27
50% off downloads
Up to $200 off on run form analysis
Runsmartonline.com

Tracy Anderson Method
Spend $200, save 15%
Spend $500, save 20%
Buy 6 months streaming, get 1 free
www.tracyanderson.com

Vi by LifeBeam
Pre-order $199 today only (that’s $80 off)
https://www.getvi.com

Yoga Is… (online conference recordings)
25% off with code BLACKFRIDAY
https://by203.infusionsoft.com/app/orderForms/YOGA-IS-Online-Festival

YogaFit
15% off all 2017 yoga teacher trainings with code GIVETHANKS17
http://www.yogafit.com/

Xen Strength Yoga
30% off everything in the shop code holidayxen
http://xenstrength.com

Disclosure: I received a pair of Ampla Fly running shoes for testing purposes because I am a BibRave Pro. Learn more about becoming a BibRave Pro, and check out BibRave.com to review find and write race reviews. It’s a great way to help race directors see what is working and what needs improvement, and to help other runners find out what a race is really like.

The red stripe at the bottom is the edge of the carbon fiber plate
The red stripe at the bottom is the edge of the carbon fiber plate

Introducing: magic shoes! A shoe with a carbon fiber plate in the bottom on purpose? What’s with the funny flappy thing on the bottom? As a runner who usually runs in pretty plush shoes and has the uncanny ability to trip over flat surfaces without assistance, I was a little apprehensive…until I saw that they come in red. Sold! I would just click my heels three times and find myself flying over the finish line, right? Well…not exactly. Ampla Fly is a surprisingly lightweight training shoe designed to encourage efficient use of force while running. It’s not specifically a stability shoe, though based on my experience I think it can help you to develop running habits that will lead you to correct your stride.

First, they FIT. I might seem like a shoe junkie, but that’s just because I can’t find shoes that fit quite right (when I find them, I hoard as many pairs as I can before the shoe maker messes with the model and ruins it). My feet are big (10.5 in running shoes), relatively flat (medium to low arch), and shaped like men’s feet (not narrow at the heel, not narrow across the toes). When I found out I was going to get the chance to try out the Ampla Fly, I crossed  my fingers and hoped they would fit. They did!

Ampla Fly in black (image courtesy of Ampla)
Ampla Fly in black (image courtesy of Ampla)

Interruptus: a little on the technology. Before I get into my experience with them, here’s an abbreviated tutorial on the Ampla Fly (link to the exact shoes I tested is HERE). As the company explains it:

The AMPLA FLY is a running shoe that encourages the efficient use of force and provides the most powerful running experience possible. The full length carbon fibre Forcepower plate technology guides upon foot-strike and releases stored energy at toe-off.

If you compare the construction of the Ampla Fly to your current running shoe, you will immediately notice the difference in design.

Courtesy of Ampla
Courtesy of Ampla

ampla-story-block-1_large

Yes, the carbon fiber plate feels stiff. (This is a GOOD thing.) When I first put on the magic red shoes, I immediately noticed the soles felt stiff. Very, very stiff. I did a little walking around before I tried to run in them, and it definitely took some time for my feet to get used to the idea of stiff soles. If you run in a stiffer shoe, like Mizuno, you might not notice this; if you run in a plush shoe like ASICS nimbus or cumulus, or Brooks glycerin, you will notice it. (If you suffer from plantar fasciitis, you will definitely need to ease your way into running in these, a little bit at a time, and slowly build your mileage, as well as follow your running with mobility and soft tissue work.) I mention this NOT because the stiff soles are bad–they serve a very specific purpose–but because if you are used to fully articulating through your foot when you run, you might initially find these shoes a big uncomfortable. Trust me, not only does it get better, it’s totally worth it.

Oh, side note: “stiff sole” does NOT mean “hard landing.” There is sufficient cushioning that you don’t feel like you’re running on steel shoes on pavement. The microfiber and mesh upper was super comfortable.

Running in Ampla Fly takes less effort. After I spent some talking walking around, I decided to try running in them. Ampla Fly is aptly named! The shoe is designed to use the force of your foot-strike to propel you forward, so instead of hitting the ground and thinking “push,” as you hit the ground your foot almost feels like it just bounces right back up.

The shape of the shoe strongly influences your stride. The BibRave Pro team was lucky enough to get an exclusive call with the team behind Ampla Fly, and one thing they mentioned was that it is nearly impossible to heel-strike wearing Ampla Fly. Naturally, I had to see for myself, so I tried to run about a half mile while heel-striking. (I’ve spent the past few years training my strike to mid-foot striking, so heel striking is no longer my default; I can generally choose to heel-strike and stick with it though.) It was surprisingly difficult. Heel-striking felt unnatural and strange, as though I was somehow using my feet wrong and the shoes were fighting it. (Because, you know, they were.)

Overall, it seemed that the shoe promoted shorter strides and a quicker turnover (more steps in less time), which will naturally cut down on heel striking. The shoes are definitely neutral.

Ampla Fly over the Alameda bike bridge
Ampla Fly over the Alameda bike bridge

These are definitely road/track shoes. The Ampla FAQ clearly states these are not trail shoes and I already find trail running sufficiently treacherous, so I didn’t even try. My only “off roading” was on the wooden portion of the Alameda bicycle bridge. It’s old and uneven, and as a person who can trip over a totally flat surface I find it challenging even with regular running shoes, but I had to try the Ampla Fly. I wondered if the flap on the bottom would trip me as I crossed it. The running was precarious, but not because of the plate; the main challenge came from wearing a stiff-soled shoe on an uneven surface. The other BibRave Pro Team members swapped notes on our experiences, and the consensus was that these are most suited to road or track running, not for trails, gravel, or the boardwalk.

Wait, where have these been all my life? If you’re a youngster, they’ve been in development. Ampla Fly’s design elements are courtesy of David (he previously worked in innovation at Nike) and Dr. Marcus Elliot (a sport scientist who tests and trains top-notch athletes at the P3 Sports Science Institute in Santa Barbara). Originally Quicksilver funded these as a dark project during research and development, but when Quicksilver filed for bankruptcy in late 2014, Ampla was basically frozen–even though it was ready to launch.

How do I get my feet into Ampla Fly? You go to the website and buy them. Ampla is a direct-to-customer company, you can’t get them in stores (though you might luck out and find them at a race expo). The entire company is run by six people (Rob, Charlie, David, Jessie, and Jayme). The direct-to-customer model means two important things for you as a runner. One, you save because Ampla isn’t dealing with distributors and individual stores, and you don’t pay the markup involved with a distribution system. Two, every customer has a one-on-one relationship with the company. If you email them, you get a reply from a stakeholder–yup, co-owner Rob Colby actually answers emails. There is a 30-day, no questions asked, return policy.

Ampla Fly at rest
Ampla Fly at rest

 

To find out more about Ampla Fly, head to their main website, or directly to the FAQ. You can also follow Ampla on Twitter and Instagram.

Want to read more about the Ampla Fly? Check out additional reviews from the BibRave Pro Team:

Disclosure: I am a BibRave Pro and received these shoes for testing and review purposes. Learn more about becoming a BibRave Pro HERE and check out BibRave.com to review find and write race reviews!

This is my first test drive of a road shoe, and the first time I’ve tried a Mizuno. (Frankly, prior to this shoe, I 0nly associated Mizuno with cycling and soccer. Turns out they make running shoes, too. Who knew?) To road test this shoe, I wore them to work for three days–mainly because I couldn’t wait to wear them, but also because I hate to run in a brand-new-to-me shoe right away–and then took the shoes for two runs. On Thursday, July 2 I ran somewhere between 3 and 4 miles at the RoadRunner Sports (San Carlos) Adventure Run; on Independence Day I ran the Alameda Mayor’s R.A.C.E. 5k. That’s not much mileage, but the timing of the shoes’ arrival, the holiday weekend, and end-of-month work obligations mean that’s all the time I had.

Gorgeous New Kicks!
Gorgeous New Kicks!

Aesthetic Appeal. Let me start with the obvious: these shoes are pretty! Yes, I know that’s far from the most important factor when choosing a shoe. It was, however, the first thing I noticed when I opened the box. With an increasing number of shoes that look like the entire My Little Pony gang vomited rainbows on them, I was really pleased with the aesthetics of this shoe. The pair I received are primarily a plum-purple  with aqua and silver, plus a little white on the sole. (Mizuno calls this “Wild Aster-Silver-Waterfall”)   The flat shoelaces are in matching colors, which is a cool design element. Again, I know that looks are about the least important factor when choosing a running shoe, but I do love a good-looking shoe; bonus points if it doesn’t make my size 10.5 feet look more enormous than they actually are.

Compared to My Usual Shoe. To understand where I’m coming from in reviewing this shoe, I’ve spent the past two years primarily running in Brooks Pure Cadence 2. (Yes, I know the 4 has been released. I stockpiled.) Brooks classifies my old shoe as good for mild pronation, the Mizuno classifies the Wave Enigma 5 as a neutral shoe. Road Runner calls the Pure Cadence a Level 3 Performance Stability shoe, and the Wave Enigma as a Level 4 Neutral shoe. When I used the Mizuno website’s “Find Your Perfect Shoe” it recommended the Wave Enigma.

I find all of this very interesting, as in my experience the Mizuno Wave Enigma 5 is a lot more shoe than I’m used to running in. Specifically, the sole is quite a bit stiffer, more cushioned, and more supportive. If I had to guess which was a more stabilizing shoe, I would have picked the Wave Enigma! I definitely appreciated the extra cushioning beneath my feet while running on the road. Mizuno’s website states

The Wave Enigma 5 is perfect for higher mileage runners. This neutral running shoe is built for runners who are training for longer races, as well as runners who could use a little extra cushion on recovery days.

My feet did feel a bit warmer on the soles after running, probably because I was lazy and didn’t apply Body Glide like I usually do, but they were much fresher at the end of my run. I definitely appreciated that extra cushion (hey, I’m not 20 anymore!) and can see why these might be a better choice for higher mileage runs.

First Impressions. The Mizuno Wave Enigma 5 is a little bit heavier–according to Runner’s World, my old shoes weigh in at 7.5 ounces, while the Mizuno site states the Wave Engima 5 are 8.8 ounces. When I first unboxed the shoes I was concerned they felt stiff and chunky, but that was just in my hands–I didn’t notice any weight or chunkiness while running. (By the way, the video on the Mizuno website says the Wave Enigma 5 is 10.5 ounces, but the guy is clearly talking about the men’s shoe.)

Compared to the Prior Model. While I didn’t wear the Mizuno Wave Enigma 4, information from Runner’s World (which will feature the Wave Engima 5 in the Fall 2015 Shoe Guide), Mizuno, and Road Runner commented on the following as features new to the Wave Enigma 5:

  • Design of the sole. Per Mizuno, “New u-shape full-length parallel wave provides the Mizuno trademark responsive feel.” According to Road Runner, “New forefoot outsole pattern with deep flex grooves works with articulated forefoot Wave plate: Offers optimal blend of pliability and propulsion at toe-off.”
  • Cushioning materials. The video on the Mizuno site explains the sole has a combination of new “u4icX” (that’s “euphoric X”) and “u4ic” (“euphoric”) midsole foam, and they work in cooperation with the internal cushioning under the heel. Road Runner calls this “lightweight, resilient cushioning.”
  • New materials on the upper (the shoe part that goes around your foot, as opposed to the sole). The main part of the shoe is a mesh, which allows for some breathability. Upgraded upper materials, including extra breathable mesh, provide a glove-like fit.

Mizuno Wave Enigma 5 continues to feature the Wave and Smooth Ride technology used in earlier models of the shoe.

You can see the foam sole construction
You can see the foam sole construction

Fit. I used the Runner’s World shoe finder to compare my old shoes and the shiny new Mizunos, and according to the fit profile, they should fit about the same. The main difference between the shoes is the drop: Brooks Pure Cadence 3 has a drop of 5.0 mm while the Mizuno Wave Enigma 5 has a drop of 12 mm. (Note that I was unable to find the data for the now-discontinued Pure Cadence 2.)

I had the opportunity to read a few reviews before I got to take these shoes for a run. A few of them commented that “my toes went numb” or something similar. I’ve got the solution to that problem: loosen the laces! The appearance of the shoe is a little deceptive, because the wider lace eyelets make it seem like the laces are the right tension when you take them out of the box. Trust me, you need to loosen them up MORE than just a wee bit before you slip them on. I didn’t, and I had a similar sleepy-toes on just my right foot during my first run. Afterwards I loosened the laces up, and did not experience this problem again.

The heel fits securely. I have average heels (not narrow ones) and haven’t experienced any slipping. The throat (where you put your foot in) and tongue of the shoe are pretty much perfect; unlike most other shoes I’ve tried with a similar design, the tongue stays put. (The tongue sliding over to one side is a total pet peeve of mine–I just hate how it feels!)

The arch has a reasonable amount of support and feels good. Lots of women’s shoes are a bad fit for my arches, I guess because the shoe designers think all women have narrow, petite feet. Sorry boys, I’ve got big clodhoppers. Thanks to Mizuno, the shoe meets my arch instead of stabbing me in the bottom of the foot. Honestly, you have no idea how exciting this is.

The forefoot is a bit more a snug fit than I’m used to, I’ll admit. As noted above, I had to loosen up the laces quite a bit. The design really does fit like a glove around the forefoot. My toes can still wiggle, but I definitely feel the shoe. On the one hand, this took a little adjustment as the piggies are used to have more room to go whee-whee-whee. On the other hand, the snug fit combined with a sole that is both stronger and more cushioned than I am used to prevented me from “gripping” with my toes as I run; the smooth transition of the sole over the toes actually prevented gripping action. (If you get blisters on the tips or front-bottom of the tips of your toes, or have sore toe joints after you run, you’re probably a gripper too.)  Since my biggest running problem (knock on wood!) is that I have to tape up my left second toe to prevent it from hyperextending when I run, this is a pretty big deal–no more toe tape!

Post run, tongues in place, feet quite happy
Post run, tongues in place, feet quite happy

Feel. Running in these shoes was a smooth experience. I did notice that my gait changed a bit–remember, I gained like 6 mm in drop. Specifically, I noticed my landing changed from straight-up midfoot to more rear-midfoot. I wouldn’t say “heel strike,” though I think that would be easy to do in these kicks. I suspect this contributed to my lack of toe-gripping action, so I’m going to call it good. In terms of feel of the road–can I just say I love that runners talk about this the same way ballet dancers do, a la “those shoes are so unresponsive”–I got just enough, but not too much. It’s not like running on a pillow, it’s like running without beating on your feet.

Reviews by Dudes. “That’s all well and fine,” you think, “but I’m a guy, and men’s shoes fit differently.” Never fear, I’ve got you covered. Or rather some of my BibRave Pro friends do.  Check out reviews of the Mizuno Wave Enigma 5 for men written by Runner and the Bride (actually, written by Runner), and DP on the Go.

Sooo…..tell me: are you loyal to one brand and model of running shoe? (Do you feel like you’re cheating on your brand when you test out something else?) Or do you run around with everyone?