In past years, I’ve dutifully logged every sale and deal, and provided a handy link for every single brand. This year, new plan. First, I’m going to assume that you have sufficient Google-fu to find any brand’s website on your own. Second, rather than constantly update this post when I get new info, I’m just going to drop new deals in the comments. Third, I’m not dividing companies into categories this year (since more and more of them are branching out into overlapping categories); the whole list is alphabetic by company name. Also, many emails I received did not indicate when the discount and/or code expires. I’ve shared all the information I have. Finally, don’t neglect your local running store or athletic outlet. Oh, and don’t forget to look back at the Safety Edition. Ready?
Bain’s Favorites
Addaday. Th BioZoom percussion device comes in three flavors: Biozoom Jr. ($149) weighs less than one pound and is perfect for keeping in your gym bag or taking on the road; Biozoom Edge with bluetooth ($149) has two more speeds and two more attachments than the Jr., and the longest battery life of the series; Biozooom with bluetooth ($229 but until the end of this week $194.55) with 20 speeds and five attachments, has the most to offer. I own the original (no bluetooth) and I am sosososo in love with it. Game. Changer. Addaday also makes other recovery devices, including electrical muscle stiumlation pads and an oscillating sphere. For Black Friday, everyhing is 20% off! Disclosure: I am a proud member of Team Addaday 2021. I’m not required to post about the BioZoom in my blog, but I honestly love it. https://www.addaday.com/
Core. A meditation training device and app with guided meditations, ambient sounds, and more. Save $20 on the Premium Bundle (Core + a year of the app) with code TrainWithBain. Disclosure: I’m a Core ambassador. That’s how I have a discount code to share with you.
Honey Stinger. Fuel your run with honey-based gels, waffles, and more. FREESTING for free shipping on orders over $50. I haven’t seen a Black Friday sale announcement yet, but can’t leave out my best fuel. Disclosure: I’m a proud member of the Honey Stinger Hive.
Lebert Fitness. 35% off the Lebert HIIT System with code BLACK35. All through November 28. Pre-purchase the new limited edition sets for 20% off: Frank Medrano (Equalizer XXL and paralellettes), Jay Maryniak (Equalizer XL and paralellettes), Carmel Rodriguez (white Equalizers) with code HOME through November 30. Use this link to let them know I sent you: http://www.easywebautomation.com/app/aftrack.asp?afid=1687416 Disclosure: that’s an affiliate link. If you use it, it lets Lebert know I sent you. it does not affect your prices or access to discounts.
Run Gum. You can still use the referral link on the “Deals & Discounts” page for $5 off your first order. But you can also get 25% off everything, and a free headband if you spend $30, through Cyber Monday. Disclosure: I’m on the Run Gum Run Squad. Basically that means I love my Run Gum.
Black Friday to Cyber Monday Deals and Discounts
2XU. Compression gear. 30% off almost everything with code CYBER30 until December 1. Daily deals starting Thursday.
ACE (American Council on Exercise). 50% off all specialist programs.
Actionhouse. Sign up for FREE workouts, and get a 50% off coupon to use on gear on Black Friday
Athletes for Yoga. Get both Hit Reset AND Work In for $33 with free shipping through November 30. (While you’re there, grab a membership for yourself—the bite-sized, focused yoga routines can help every athlete.)
Balega. My favorite anti-blister socks. Lots of colors and styles. Buy 3, get one free with BALHOL3FOR1. Free shipping for orders over $25.
Bolder Athletic Wear. BOGO with code WAREHOUSE. Also, buy a pair of leggings from the new collection, get an item from the warehouse collection for free.
Bombas. Socks, tee shirts, and more. One donated for each one purchased. 20% with code Cheer20
Buff. Only Buff brand is a real Buff—it is a trademark!—the others are cheap imitations with fabric of a lesser quality. Shop the website for 25% off selected styles
Centr. This is the Chris Hemsworth app so good for both the eye candy and the workout. A one-year subscription is $95.99 (regularly $359.99) through December 2. New subscribers only.
The Clymb. Brand name gear for outdoors, posh slippers, and more. 25% off with code MY25 through November 29.
Do You Yoga. Get a full year of access for $72 https://start.doyou.com/bf20-jvrx/ (that’s 60% off, and it looks like you get to keep the discount for life)
Dropps. Laundry soap, fabric softener, dishwasher soap that leaves no trace: arrives in the mail in recyclable cardboard. 30% off sitewide, GIVETHANKS. A portion of sales supports No Kid Hungry.
Feetures. Socks for running and more. 20% off site-wide, no code needed.
FitBit. Sure, mine’s cracked, but I can’t convince myself to replace it, even with the latest Charge model at $50 off. Various percentages off through Monday.
Fitness Mentors. 30% off all CEU courses with code BlackFriday30
Go Think. Thoughtfully crafted sunscreen, baby products, sport products, and food transport. HOLIDAY30 for 30% off through November 27.
Handful. Oregon-based women’s sportswear. They make my favorite front-close bra. If you happen to wear XS, you can score on the sale items. 30% off with code FIVESTAR through November 30.
Ink n Burn. 20-50% off 200 different designs.
Inside Tracker. 25% off with 25OFFALL
Intelliroll. Modified foam roller designed by a chiropractor. (I use this one to target my cranky hip-related lower torso muscles.) 25% off sitewide with code SAVEBIG through December 1.
Jaybird. Vista model headphones are $99 (that’s $80 off)
JumpSport. Save 20% with code THANKS2020 (not good on backyard trampoline models)
Legend Bracelets. Bracelets to inspire and protect the environment. 40% off (no code)
Manduka. Yoga gear. 20% off orders of $125 or more through December 1.
Mark Bell Sling Shot. The Sling Shot push-up band, thigh loop, and more are all on sale.
Marmot. Outdoor clothing and more. 30% off site-wide, with extra 50% or more off clearance. No code.
Mazé Method. Yoga with one of my favorite, most well-respected, highly-trained teachers. 40% off online courses with Countdownto2021
Meas Active. Women’s activewear. 30% off no code needed
MyoStorm. Meteor heated, vibrating, massage ball. $30 off through Friday.
Oofos. Most comfortable recovery footwear on the planet, and sandals that are NOT flip-flops so they won’t eat your feet. 20% already discounted styles, code HOLIDAY20
Orange Mud. Hydration packs and vests, and the one-of-a-kind transition wrap. 30% off with code BF2020
Picky Bars. 30% off site-wide through Monday. An extra 30% off your first Picky Club with code BFS2020
Piloxing. Get certified to teach any of the PIloxing methods, hybrid models using boxing, pilates, and more. 40-50% off
PRO Compression. My favorite recovery socks (but you can wear them while you run, too!). 62% sitewide, so Marathon and Elite styles come out to just $19/pair! Use code BFDEAL through December 5. Free shipping over $49 too
P.volve. Take 50% off all workout kits with code BF50.
Rabbit. Clothing for runners. Spend up to $100 get 20% off; spend $100 or more to get 30% off; and spend $400 or more for 40% off.
R.I.P.P.E.D. 50% off the last Rumble instructor training of 2020 with code RnR50 (includes CEUs)
Rollga. Body-friendly foam roller and yoga tool in one. BFCM10 for $10 off through December 1 (may not be combined with other offers).
Rumi Spice. Veteran-owned business improving the lives of others through yummy spices like saffron and more. Spend $100, get 30% off with code BF30. Spend $25, get 25% off with code BF25. Codes good through December 1.
Ryka. Women’s athletic footwear. 25% off and free shipping with code PINKFRIDAY
Runderwear. The entire site is 25% off with discounts up to 50%.
Sadie Nardini/Fierce Yoga. 50% off most yoga courses, both the ones for personal home practice AND the teacher trainings (good for CEUs/Yoga Alliance)
She-Fit. Leggings and the ultimate in adjustable sports bras with serious staying power. Up to 50% off, no code needed.
Skora. 20% off all shoes with HOLIDAY20 and 50% off clothing with APPAREL50
SLS3. Compression and recovery gear. 50% off clothing and accessories with code BF50. Save $100 on compression recover boots with code Boots. Free US shipping, too.
Solo Stove. Portable fire options for warmth and for cooking with a lifetime warranty. 25% off their ultimate bundle
SOS rehydrate. Hydration product in a variety of flavors. 30% off with code CYBER30 through December 1.
Spartan Races. 30% off all races + the Spartan Pass — Trifecta with code BF30, plus up to 50% off merch.
Sports Basement. My favorite SF Bay Area sporting goods store both for the in-store experience (great prices, knowledgeable staff) and for supporting all the race companies. A variety of deals on various brands, with shipping or pick-up options available.
Star Cycle PORTLAND. Cycle studio in Portland, Oregon. Purchase a $100 gift card, get $25 credit in your account, through November 29. (limit 4)
Stroops. Premium resistance bands, anchors, attachments, and education. Stroops are portable, making them a great choice if you don’t have a permanent work-out room or home gym. Site-wide sale up to 50% off through Monday, no code.
Stryd. Shoe device that helps runners measure power to improve their run. $20 off with code IWillBeReady through November 30
Sweaty Betty. Athletic clothing for women. 30% off 5-star products with code CHEERS
Sweet Spot Skirts. Based in Vancouver, WA this company makes adjustable and reversible skirts to wear over leggings. Great for when you want to wear leggings, but feel a little exposed (or just want to look cute). I own three. 20% off with FUNLIFESTYLE
Terrapin Events. $10 off the Ugly Sweater 5k, 10k, and Half AND the Back On Track 30 Day Challenge (January 2021) through end of day Friday.
Thorlos. Socks! 25% off everything and free shipping, through December 2.
Toe Sox. 30% off everything.
Trigger Point. SMFR tools from The Grid roller to foam balls and more, plus education on how to use it. 25% off with code HOLIDAY25
TRX. Suspension trainers, slam balls, battle ropes, and more. 20% off site-wide, no code needed
Xen Strength. Yoga with weights! Get 35% off a yearly membership with code XENFOUNDER through December 4. 7-day free trial.
Yoga Download. Spin the wheel on the website to reveal your own “mystery” discount.
Yoga International. 30% off selected courses for home practice and for teachers. Use code COURSE30 through November 29.
Yoga Medicine.50% off all Yoga Medicine online courses with code FLASH50 through midnight, December 2.
Yoga Society. Yoga wear and practice gear. 40% off site-wide, no code needed
Zumba Wear. Clothing inspired by designs for Zumba. Various deals on an assortment workout and athleisurewear, no code needed. Try code TrainBain for an additional discount.
Added End of Day, Thanksgiving
RunSmart Online. Save up to 50% off programs (Run Smart Prime, Base Six Bootcamp, etc.), and $20 off a year subscription.
SissFit. 40% off all .pdf guides with code TURKEY40 through Monday.
The BioMechanics Method. 50% off all CEC courses through November 29
Pro Hair Ties. THANKS20 for an extra 20% off, expires November 27.
Oxygen Magazine. “Oxygen Pass” $34.30 (usually $49/year) or “Active Pass” $69.30 (usually $99/year). Code applies automatically, but in case it does not for you, code is Cyber Week 2020VeloPress. 30% off all titles, ends November 30
Added Friday, Noonish
Alchemy 365. Streaming fitness service. Get your first 3 months for $4.99/month with code LETSGO
Brazyn Life. Foam rollers that pack flat for travel. 20% off with code HEALTHYHOLIDAYS20
Booty Bands. Workout bands, thick ones (not the flimsy kind). $20 off with code 20BF
Fitletic. Running belts to hold your gadgets. 30% off sitewide with HOLIDAY30
Hammer Nutrition. A variety of deals, plus use code FFS20 and get 2 HEED singles in all-NEW Cherry Bomb flavor, a $3.80 value, FREE with your purchase.
Injinji. Toe socks for athletes and runners. 20% with code SOCKUP
Latinos Run. 50% the entire store with code BLACKFRIDAY
Lil Buff Protein. Personal sized cakes and frostings packed with protein. 20% off with code BF20
Marmot. Clothes for playing outside. 30% off everything, 50% off clearance items. No code.
Melt Method. SMFR techniques that use softer tools and anatomy (science!) to release stuck tissues. Up to 40% off site wide, plus a six month subscription to Melt on Demand plus a Starter Kit for $69.99
The North Face. 50% off the UX Down Parka. No code.
Nuun. Hydration products. Spend $30, use code TURKEY 20 for 20% off. Spend $50, save 30% with code TURKEY30. Spend $70, save 40% with code TURKEY40.
PRIDE Socks. 25% off with code rainbowfriday
RAD Roller. SMFR tools and education. 25% off with code CYBERWEEKEND
Roll Recovery. Amazing gadget for rolling and compression, plus foot roller, and more. 10% off with cod ROLL2020
RooSport. Magnetic pockets to hold stuff when you run, power banks, loungers. 40% off with code Black40
Runderwear. 50% off site wide, no code
Skora. 50% off apparel with code APPAREL50
Soflete. 50% off the gym duffle, 30% off tee shirts, no code needed
Suunto. Superior sports watches from Finland. Up to 60% off, see website
Tailwind Nutrition. Fuel for your entire day of running. Save 20% off everything, no code needed
Ultima Replenisher. 30% off GIVETHANKS30 ends Monday.
Yoga U. Continuing education for yoga students and yoga teachers. Save 10% on one course with Code YOGA10. Save 25% on two courses with Code YOGA25. Save 40% on three or more courses with Code YOGA40. All discounts apply to 3-part recorded online courses
6 Pack Bags. Stylish totes for meal prep, with built-in compartments that are perfect to safely carry meals—cold packs, too. 50% off with code BLACKFRIDAY50
32 Degrees. Up to 75% off site wide, no code needed
Charge Running. Coach-led LIVE runs, or you can access the recorded ones. $1 for your first month.
Your Turn: What Did I Miss? What’s New?
Got details? Drop a comment with any intel you have, or updates on what I’ve shared. (Maybe Cyber Monday deals get better? Who knows?) What are you planning to get for the athletes in your life? Need to drop a hint to a clueless relative?
Oh, and if you are a brand ambassador, please feel free to share your discount codes–but let us know you’re repping the brand.