The Roses on the River event was originally slated to start on the west side of the river. For those unfamiliar with Portland, the Willamette River runs through town, separating the west side from the east side. (Not to be confused with the Columbia River, which runs east-west and separates the north-most part of Portland, Oregon form the south-most part of Vancouver, Washington.) Downtown Portland is immediately adjacent to the river, and there is a paved promenade/walkway next to the water in addition to Tom McCall Waterfront Park. Part of the draw of the Roses on the River run is that the race is sponsored in part by the Portland Thorns, our winning women’s soccer team (which played short several team members at the beginning of the season as they were busy kicking butt as part of the U.S.A. women’s national soccer team…you know, the national soccer team that actually wins World Cups). This is a BIG draw to the event; instead of yet another race shirt, participants receive Thorns scarves (that’s what soccer fans wear) and a ticket to the Thorns game.
This year, the racist groups Proud Boys and Patriot Prayer decided to come to Portland from out-of-state and hold a “rally” on the same day as Roses on the River, a decision they announced what seems like just a few days before the race. For those of you not playing along at home, Portland fancies itself to be a liberal and inclusive town. In a state with a significantly racist history, modern Portland is at least trying. This makes white supremacists angry enough to don matching polo shirts and/or riot gear, board rented school buses, and head to Portland to…find people to beat up? I’m not sure what they actually plan to do, because they just seem to end up brawling in front of local businesses and breaking windows downtown. Maybe they want their closeted-white-supremacist-brethren to “come out” as modern Klansmen? Maybe they just wanted to mess with Roses on the River? At any rate, they aren’t local, and they seem to show up to antagonize protesters who identify as anti-fascist (some of whom are also not-from-Portland violent thugs, so at least they have that in common).
Race organizers for Roses on the River reacted by moving the entire event out of downtown, and over to the east side of the river (which does not have a gigantic stretch of park like the west side, but which does have a paved multi-use trail for running, biking, etc.) to what is apparently called the “Eastbank Festival Plaza.” This was entirely sensible, leaving the Portland police less to worry about downtown and providing runners with a ton of free parking. It also put the starting line within walking distance from my apartment.
The Thorns? They pulled their sponsorship of the race. That’s right, no Thorns at Roses on the River. While runners still got a ticket to the Thorns game, they did NOT get the limited-edition Thorns scarf—one of my big reasons for signing up for the race. The Thorns officially cited “liability,” which is a bogus excuse given that (1) all participants sign a liability waiver, and (2) the race moved across an entire river, away from the “rally” area, and police shut down the bridges. I suspect the REAL reason the Thorns pulled out is that they were afraid people would lose or abandon their scarves, which the white supremacists might grab on their way to the brawl, and therefore might end up in pictures of rioters and thus become “bad optics” for the Thorns. Nevermind that they could have avoided this by only handing scarves out at pre-event packet pickup (and changed the rules to DQ anyone wearing one), or mailed or otherwise made them available only a day or more after the event. Nope. They just pulled out. Race organizers didn’t even have time to change the website to show that runners wouldn’t get a Thorns scarf—I found out AT the race!! (I later found out the Thorns also forbid the race organizers from handing out any leftover scarves from 2018. Seriously.)
Due to the change in location and change in space, I suspect several companies that had planned to be at the start/finish area also pulled out of this year’s Roses on the River. Like I didn’t see Jersey Mike’s, which was supposed to give finishers a half sandwich (not that I cried over this too much, since races often don’t provide vegetarian sandwiches). It almost makes no sense, since there was MORE parking, and plenty of space under the bridge. I was very pleased to see my favorite race supporter, the Franz bakery grilled cheese truck! After the race I grabbed a grilled cheese bite and a loaf of delicious glutenous goodness to take home.
I arrived about ten minutes before the starting time. (I want to say the race had self-sorting heats, with the walkers starting first, but I wouldn’t stake my life on that.) There was no line to pick up my bib and attached timing chip, and no worries about where to put my scarf because I didn’t get one.
The race was a 5k only this year (some past years did have a 10k option) starting from the Eastbank Festival Plaza, just north of the Hawthorne Bridge. The course was an out-and-back, south past OMSI, past the Ross Island Bridge, and a bit further south before the turnaround and return north to the start. The path was not closed to other uses, but the few other runners and cyclists out there were pretty reasonable.
In the spirit of “I am supposed to be training for the Chicago Marathon–and you should definitely donate to my fundraiser for Team Imerman Angels–I had intended to run/walk intervals. Unfortunately, I was still learning how to make the intervals on my watch work, and so the entire event was timed as a warm-up. Oops. After I realized my mistake I did some self-timed intervals. The plan was to run 3, walk 2, but my lungs were not game to play, so I did more run 2 or 1, walk 1 or 2. Near the end I got inspired to kick my own butt and turn on the speed, and ran right past some folks mustering for the riots under the Hawthorne Bridge before I crossed the finish line. (I later went back to look at them, and took a photo—super obviously, not even trying to hide it a little—to post to facebook so my friends would avoid the area. It was hard to tell who they were as a few had on MAGA hats, but there was also a riot medic—something I associate with the left—and some punch-out Donald Trump masks that were a very unflattering parody, along with lots of black commando-style gear and bandanas over faces and a big show of going to shake hands with the police officers babysitting them.)
I did appreciate that the walkers got to go in the first heat, and not just because I got to sleep in a little. Many had finished by the time I started, and the ones left on the course had spread out. There were also plenty of walkers, as Terrapin Events (the race company) is serious about making walkers welcome. While out on the run I saw plenty of families, and also parent-kid combos, and high school track runners.
Then I collected my cider—2 Towns Ciderhouse and Widmer Brothers Brewing provided post-race adult beverages—and my grilled cheese bite. There was music and some people were dancing as I picked up samples of vitamins disguised as a fun-sized candy bar, after which I sauntered down to a nearby restaurant to eat brunch with some of my peeps.
Would I run it again? Maybe, if (1) I’m actually going to get the Thorns scarf I was promised, and (2) there is no sissy-boy “I’m exerting my First Amendment rights” nonsense going on. (Yes, I’m still a bit sore that the Thorns didn’t make any effort to get the promised scarves to runners, especially since I bet they were ordered well-enough in advance that they exist somewhere.) It would also have to be on a weekend when there are no competing events, as I run up and down the sides of the river on a fairly regular basis. The race organizers and the runners and vendors were great, and created a festive atmosphere. If you are looking for a low-key 5k that is also timed, Roses on the River might be your Portland race.
Disclosure: I’m not an ambassador for the Run Revel series–but I sure would like to be! Revel definitely needs a Portland-based crew now that we have our own “hometown” Revel here, don’t you think? You know, someone to hang out at the annual Fleet Feet all-races expo, the weekend days of the local race expos, hand out flyers at the community events, make sure all the running stores have flyers…
2019: The Second Annual Revel Mt. Hood race! It’s not every race series that considers you a “legacy” runner at just your second year, but that’s definitely how Revel rolls. As I mentioned in my review of the Inaugural Revel Mt. Hood, I signed up for 2019 pretty much as soon as registration opened. (I had a great time, so why not?) This year my friend Tina flew in from Alaska for the weekend to join me, because the Marathon Maniacs and Half Fanatics designated Revel Mt. Hood as a reunion race. More on that later. I was bummed to miss Revel Mt. Charleston this year (see my review here), so it’s great I now have a hometown Revel!
Expo At the Convention Center! While the Oregon Convention Center (actually the Portland convention center, but Portland likes to pretend it *is* Oregon) is perpetually under destruction–I’m not kidding, half the doors are boarded up, the statute dedicated to MLK is under a tarp, and there is landscaping going in officially in the name of beautification (but maybe in the actual name of preventing the homeless from sleeping there?)–it’s still a good spot to hold a race expo. It’s accessible by MAX, then a walk to the currently functional doors, and a quick run through an adult habitrail to get to the rooms used for race expos right now.
Small, but mighty… With a Saturday race, it’s a one-day expo. Tina went early to grab her packet, as well as a few for friends flying in late; I went after work. Neither of us experienced much of a line. This year I love the color of the women’s tank (you choose your shirt at registration: tank, short sleeve, long sleeve, or soft non-tech cotton), and this year’s swag was a pair of Revel-themed goodr! Everyone got to choose either a black or a light blue-green (which reminds me of the Sunbathing With Wizards goodr I completely banged up by losing the safety cloth…). Revel isn’t an inexpensive race–so register EARLY and get the best prices–but the swag is always quality. In past years, I’ve received socks, a beanie (the warm kind with a hole for your ponytail), and a Headsweats hat.
The swag bag included pre-race essentials, including a heat sheet and a pair of tosser gloves (though I’m cheap and re-use them for sweat during the race, and then wash them to use them again). There were also some very random samples (probiotics for runners, okay) and an event guide. This year the expo also had some fun new photo ops. Speaking of photos, ALL participants get FREE race photos!
Like last year, there was an app to enter to win a race. Each of the main race sponsors had a code to enter. Aside from the Revel series, the other sponsors included my favorite bluetooth headphones, Aftershokz (see my review), the Portland Marathon (now under management by Revel’s parent company), Honey Stinger, and, ugh, doTerra was back as a race sponsor. I still really hate that Revel has chosen to partner with a multi-level marketing (MLM) company of any brand. (MLMs prey on stay-at-home-moms and women in conservative religious communities. Most people lose money as MLM “independent sales representatives.”) The best thing I can say is that at least the “independent consultant” there wasn’t overly pushy. Once again, there is no mention anywhere on the website, at the expo, or any of the printed literature to warn runners that doTerra’s “blue” rub–available on the course–contains sweet almond oil. If you are allergic to nuts, THIS IS DANGEROUS! Especially on a long course with infrequent medic stations. (No thanks, I’ll stick to BioFreeze when I need a muscle rub.)
New at the expo this year (or at least I don’t remember seeing them last year?): Eastwind Running & Endurance Club, which has a Wednesday night summer run series on Portland’s east side; a photo booth with props; and the Marathon Maniacs and Half Fanatics booth, which had membership sign-ups, information about the clubs, and clearance merch (all of which was too small for me, at least in the styles I like). Since I didn’t leave work until 5, there was just enough time to chat our way through the expo, hang out with Gregg (the regional Half Fanatics/Marathon Maniacs ambassador, or at least one of them), take some photos, and race off to dinner–naturally I wrangled the group over to McMenamin’s Kennedy School, where I showed off a gem in Portland’s history.
Get on the bus, Gus. As with last year, the bus loading at the Lloyd Center hotel began at o’dark-thirty. With a first wave starting at 5:00 a.m. the marathoners got on board first. (I think they boarded at like 2:00!) Even though we swore we wanted to be in bed by 9:30, it was closer to 11:00 and the morning came way too early. Tina and I had prepped our gear the night before and walked over to the hotel in plenty of time. New this year: deluxe motor coaches for the drive to Mt. Hood!
Herd in the Corrals. The half marathon holding area was in the same place as last year. Basically, it’s perfect: not too far a walk from the start, plenty of room to hang out, loads of fresh porta-potties, water, and a DJ. What’s not to like? Like last year, I brought an extra heat sheet and made like a grounded baked potato pre-race. The busses arrived a bit later this year, so there was less slacker time before the race. In addition, this year the race was earlier in the year, so the sun came up earlier–rewarding runners with gorgeous views of the moon over Mt. Hood on the walk over to the start.
Run All The Miles (or 13.1 of them)!
The Course. As near as I could tell, the half marathon course was exactly the same as last year (which is fine by me–I knew exactly what to expect!). I remembered the mini-hill early in the course, and the uphill around mile 8 or so, and the uphill to mile 10, and the uphill at mile 12. Half marathoners enjoyed a great deal of lovely shade, green, and river views from mile 1 to mile 10, when the course joins the marathoners and Highway 26.
This year I felt like I totally smoked the first four miles. This is, of course, 100% subjective and bears no rational relationship to my actual speed. I started out trying to do the intervals assigned for my Chicago Marathon Training (I was supposed to run five miles with intervals of run 3, walk 2), but I messed up setting my watch and so had to time them manually. By mile 4 I was done with the intervals, and I ran random segments as it felt good. Still, without a solid training base? It was awesome! I felt fantastic. (In the pictures? Yeah…not so much. Still, I do love free race photos as a perk.)
The last three miles felt MUCH better than last year, but were not as amazing as the first few. One major change this year: the bus route changed. Last year, after turning onto the road that leads to the Rainbow Trout Farm (the finish line venue) at some point the running route aligned with the route the return buses took. This year, instead of bringing the buses out to the trout farm, Revel used golf carts to take runners out to the buses (waiting on a major surface road on the other side of the trout farm). It was delightful to run without bus fumes! Off-roading in the golf cart was a little bit like the adult version of “Mr. Toad’s Wild Ride;” I’m confident the driver was safe and did a great job (she’d been at it since 6 am!) but I was wearing running clothes, and the slick fabric of my knickers was not helping me stay seated in the rear-facing seat!
Eat All The Foods.
Finish Line Perfection. Since I’m a slowpoke, I had the pleasure of being individually announced as I crossed the finish line. I grabbed a towel from a giant tub of ice water, as well as a bottle of chocolate milk and a bottle of water. After a quick stop at the (still very fresh!) finish line porta potties, I washed my hands (they had the water pump stations with soap and paper towels) and headed over to the Fanatics and Maniacs tent.
Each year the Marathon Maniacs and Half Fanatics, two related clubs for people who are crazy enough to run tons of race for fun, choose several races to be “reunion” races. This draws people out from all over the place, as these special races come with a club tent (with tables and chairs, if you want them), and–for those who sign up properly–bonus swag! This race included an extra towel, club event tee, and special bling! I love being a Double Agent (member of both Marathon Maniacs and Half Fanatics). I’ve met so many great people online and at races; it was especially fun to meet people literally on the run at events, as we recognized each other by our club singlets. The clubs also have a monthly newsletter, race discounts, and private Facebook groups.
Anyway, after I collected my checked bag (contents: Oofos, sunblock, face wipes, warm-up clothing) and dropped it on the shaded lawn under the club tents, I collected the snacks. First, a slice of cheese pizza from Papa John’s and an old-fashioned chocolate glazed donut. Next, an ice-cold Diet Coke. I spent the remainder of the morning hanging out with other club members under the tent, and occasionally taking pictures. Tina’s friend was sweeping the marathon so we waited until she finished to leave–putting us on the final bus back to Portland (alas, a regular school bus) after the wild golf cart ride from the finish area.
Disclosure: As a member of the official Blue Ridge Marathon blogger-ambassador team, I received a free entry to the Slow K. As always, all opinions are my own.
Everyone knows you shouldn’t go straight from being very active, or running long miles, to couch-potato-worthy zero. Yet that’s what most of us do the day after a race. Worse, for destination marathons that fall on a Sunday, many runners hop an airplane back home the same day. Yikes!
Another problem avid runners face is the non-running-significant-other. It’s fun to have your spouse or boyfriend or whatever come along on race weekend, but I’m not sure how much fun it is for them when the entire weekend revolves around an event they aren’t participating in.
This year, the Blue Ridge Marathon races brilliantly solved both problems with The Slow K: an untimed 5k-ish event. It was brilliant.
The Slow K started across the street from our hotel, so we thought we’d walk over. Minor issue, part of the path was shut-off by a chain-link fence, so we had a little pre-5K parkour event. Upon our arrival, we found a super chill pre-brunch scene.
Upon checking in each not-runner received their number on a flower lei (not a bib), and a coffee mug. Pre-“race” there was plenty of coffee and hot cocoa, as well as some donuts to snack on. (Don’t judge. Most of us had just done a mountainous race!) The event was fairly small–this was the first year–and there was plenty of space to mill around, chat, and meet other runners.
It was fun to see runners just as stiff and sore as I was hobbling around and trying to get the juices flowing again, while non-runner husbands and girlfriends who were not walking like zombies filled coffee mugs. There were a few strollers and plenty of walking kiddos as well. That’s the great thing about a “Slow K,” it is literally for everyone. Exactly zero people were there to race, or even run!
Off to one side was a mimosa bar where, for a small donation, you could DIY your own combo with sparkling wine, juice, and fresh fruit. I’m pretty sure the idea was to grab one after the Slow K, but the mimosa cups fit inside the coffee mugs so perfectly that some of us just couldn’t help ourselves! They also had fancier coffee (in case the more pedestrian coffee that came with the donuts wasn’t up to your standards). Through the magic of square, I made my donation (I should have taken notes, I want to say this was for an arts or music program), selected some pineapple juice, made a little more room in the cup, and added fresh strawberries. Not a bad way to start a “run” (quotes intentional, as no one was running).
The added bonus of a slow event where you’re trying to get people to move but not run, and where you hand out coffee mugs instead of medals: it’s really, really hard to run with a coffee mug in your hand and not spill all over the place. At least as the event started, most of us still had full or semi-full mugs in our hands.
The weather was slightly soggy, but not really rainy–sort of a continuation of the weekend’s theme. The loop course wound along the river, through some park areas, and back to the start. There were a bunch of cute signs close to the start/finish to cheer on the “runners” too.
The Slow K was so much fun that I’m a bit confused as to how every race isn’t doing this. It’s a brilliant way to end a weekend and celebrate everyone’s accomplishments.
As you may have guessed from my lack of blog reviews on the 2018 Rock ‘n’ Roll Series, I had a less than amazing experience for much of the year. Combine the lacking and lackluster race experience with the most frustrating ambassador experience I have ever had, and I just decided my blog didn’t need it. Out of an abundance of caution–I knew I could not return to the ambassador team (RIP Rock ‘n’ Blog) if I didn’t see some serious changes–I bought a bib to Rock ‘n’ Roll San Francisco 2019 at the expo, so I wouldn’t lose my legacy status.
Pro tip: If you are an Active Advantage member–that’s the membership you pay for, not free usage–do NOT buy pre-sale bibs at the race expo. You WILL be charged the Active fees (which you get for free as an Advantage member) and the free tee shirt probably isn’t worth it.
Pre-Race Expo. San Francisco is an easy town for public transit, and the Uber/Lyft/app-cabs are plentiful. I flew into SFO and took BART to Embarcadero, then walked from the BART station to the Expo out at Pier 35. The weather was lovely, so I didn’t mind a walk, especially after a flight. My expectations were low for this expo; frankly, the expo has sucked since it left the Moscone Center. (Originally I assume the expo moved because Moscone was under construction; no clue what the story is now.)
Bib Pickup: Status Same-Old. Once again, the race did not sell out in advance (as it did the first three years at least) so you could register at the expo. I’m guessing the City of San Francisco granted a permit for 8000. There were only 7000 numbers, and one of my friends who registered at the expo was given number 7575, a little underwhelming. The bibs are the same gigantic papers they have used for years; their enormity has led many to fold them or pin them somewhere other than “completely covering my entire torso,” though at least they now have integrated timing chips AND a station at the expo to test and make sure they work. The race waiver is now two separate waivers, and though they send out like ten pre-race emails about them (“remember to sign your waivers!”) almost no one does–like who even owns a printer? Bib pickup also included an LED light wristband (more on that later).
Race Shirts…Better Design, Cheaper Quality. I really wanted to like this year’s race shirt, especially after the horribly generic shirts that Ironman offered to Rock ‘n’ Roll participants in early 2018. While the design is much better, everything else is worse. First, the shirts came individually wrapped in plastic. This is unnecessary on the consumer end, but may indicate that the shirts have changed country of origin. (Federal law requires fabric goods from some countries be shipped individually wrapped in plastic. When I worked at Macy’s we literally filled a dumpster with plastic bags each time we unloaded a truck.) Second, the shirt quality is cheap. The fabric isn’t pleasant to the touch, and it is rather sheer. Third, there are tags sewn into the collar of the shirt, and they are not the easy-tear-away tags found in most athletic clothing. Fourth, the shirts are sized even smaller than previous years. I always order a women’s XL so that the shirt isn’t too short and isn’t too tight. This year, the women’s XL is both. When I took it out of the bag and flattened it, it wasn’t even shaped–it was a rectangle/box like a man’s shirt. Finally, the design placement is weird and unflattering on every body I saw with a shirt on it. Verdict: unwearable. They could cut costs by offering a tee-shirt-quilt panel instead of a shirt.
Race Bags: Still Plastic, Still Awful. When I first started running Rock ‘n’ Roll races, the bags were durable drawstring bags made of gym bag type fabric. Themed races–Los Angeles/Halloween, Vegas/Strip at Night–had themed bags. The series later changed to cheaper fabric bags that were not as durable–the hard edge of a box might cause a tear–black for every race, no themed bags. Eventually the series switched to plastic bags that tear if you look at them funny (though they are durable enough for a few uses as a post-race laundry bag). Allegedly these are for security, but they are frosted and not sheer, so I don’t believe that’s the real reason. They must have ordered a billion of them. When I have time to plan ahead, I bring an empty one so I don’t have to take yet another plastic bag. The contents are as tired as the bags: sample of shave oil that claims to be the best invention since shaving, sample of Calmoseptine (which I find uncomfortable and stinging, but my friend Andrew uses it so he takes all my samples), discount card for a boxed meal service, discount card for produce delivery. The better way to do this would be to put these items out at a “help yourself” station (where I would take ALL of the Hemp Hearts samples!). Or at least have a space at the expo to dump the stuff we won’t use. It’s such a waste.
Merch: HUGE UPGRADE. Last year the race merch was sparse and poorly designed, and included a rack of what I guess you would call “stuff we found in a warehouse somewhere and ought to try to sell.” The only potentially interesting race-specific merch were the Ironman-style shirts with all of the participants names on them. (Personally, I do not see the appeal, but that’s because the last shirt I had like that was a 1980s elementary school fundraiser.) This year there were several options I liked, and many more that even I can see are a HUGE upgrade: a wall of trucker hats, racks of beanies, shorts, tights, quarter zips, tanks, long-sleeve, short-sleeve, and more. There is also a line of tie-dye themed stuff (socks, knock-off Flip Belt, etc.) to match the Brooks Rock ‘n’ Roll shoes released last year (and the shoes are back). The people working at Brooks weren’t that helpful though, as there was a bra sale and a friend of mine wanted to try a bra on but couldn’t get anyone to help her–at the end of the day, when the expo wasn’t busy.
Expo, Sponsors: Sparse. So other than Brooks and United Airlines (which has its own special medal this year for those doing a race in 2 of the 5 United hub markets), I’m not sure who is left. Toyota is gone, and there is no car company replacement. Geico wasn’t there (though I’ve heard a rumor that Team Geico no longer gets post-race massages anyway). Oh, I guess Michelob Ultra still sponsors the beer, but honestly most runners would rather have a local beer sponsor. United did have a cool photo op with a backdrop, and a pilot and flight attendant (or people dressed like a pilot and flight attendant).
Expo, Exhibitors: Improved. Last year, the expo was at least 1/4 and probably more like 1/3 empty tables/booths. I bought nothing (or at least remember nothing beyond how weird it is to have an expo with so many empty spaces). This year I was really thrilled to see a booth by Potatoes USA! In addition to freshly cooked multi-colored creamers to eat, they had a recipe book, stickers, and lip balm. I took advantage of the Pro Compression expo special to buy some of the new spring designs, and tasted the Honey Stinger offerings (though I didn’t buy, since I just stocked up at the Shamrock Run expo). I was glad to see Run Club SF and Marathon Matt, the race pacers. There were also a number of footwear, running gear, and race booths. Verdict: still a small, unimpressive race expo, but MUCH better than last year.
We Run Social Shakeout Run! This year, We Run Social and lululemon Cow Hollow co-sponsored a 5kish shakeout run. We started near the expo, took the obligatory groupies, I handed out RunGum, and the piled up our gear to be Ubered to lululemon. The rest of us took off on a quick run over part of the race course, up Lombard Street–which inexplicably appeared on the 2018 medal, even though no Rock ‘n’ Roll course has ever gone there (but it should!) and then headed over to lululemon. Once there, we had a mini-party! Hostess-with-the-mostess Ashley, founder of Every Runner Counts, greeted us with hint water (which I love!) and snacks, as well as a discount on certain items. I shared RunGum with the other staff working the store to thank them for putting up with us, and there were raffle prizes including We Run Social multi-function headwraps and Pro Compression socks! Afterwards a bunch of us headed to Amici’s to carb up.
Exhaustion sets in! At that point it was maybe 8:30, but I was Done With Saturday. The disadvantage of a fly-in, fly-out race weekend, I suppose. Since the first corral started at 6:15 a.m. I knew the morning would come all too quickly. I slept well.
About Those Corrals: Do Better. The theory behind the new corral system was very sound (that’s a pun, wait for it…): the City wouldn’t allow amplification (for music, for pre-race announcements, etc.) and, I’m told, didn’t want “crowd noise” outside for an extended period before the race started. The “well, they meant well” solution was to move the pre-corral hanging out portion to inside Pier 35, and use an LED light bracelet system to alert people when it was their turn to line up outside. Let’s talk about the logistics first. Pier 35 is north of The Embarcadero and has two doors: one to the west, and one to the east. ALL of the readily available parking, and nearly all of the hotels, are to the west of Pier 35. Rather than think that through–or maybe no one on the logistics team was local to San Francisco–the race set up the WEST door as the exit to the corrals. As a result, the massive wave of people I was walking with were stopped before the west door to let the first corral out of Pier 35. Not only could we not reach the entrance (the east door) until the entire corral had passed, but shorter people were elbowing their way up from behind me–hey, it’s not like we were standing around chatting, there were hundreds of people ALL FACING THE SAME DIRECTION who ALL STOPPED AT THE SAME TIME–and pushing people forward even though we could not, in fact, move forward. Hot mess, and uncomfortable, too. Once inside (after the corral left and the crowd got to the east door) the logistics crew bombed again. The tiny “stage” with the pre-race DJ and announcer was WAY in the back and poorly lit. It made total sense to put it in the back, since they wanted to keep everyone from cramming up near the corral exit, but since it was not well lit and tiny, it was difficult to find. It would have made much more sense to build a bigger stage, place it on the west wall (the east wall has a sort of separate room, and the restrooms, so that’s not an option) and throw some real lighting on it. Instead, people heard the sound system up front and stayed up near the corral exit door, creating a traffic jam. Also the pre-race bananas and water were BEHIND the stage–like yards behind it–so most people don’t know they were there. I only knew because someone in my group chat posted that they were all the way at the back.
Corral Bracelets: FAIL. This year, the race implemented a new corral system copied right from a K-Pop concert: LED light bracelets that can respond to a transmitter and pulse colors with the music. These should have been an excellent crowd management plan, but they were not. Let us count the reasons why:
Runners are stupid. Despite the signs on the wall at registration and the pre-race email that was only about the corrals (okay, maybe people ignored that since Rock ‘n’ Roll sent like 27 other emails about signing waivers), most people had no clue how the system was supposed to work. Thus when it malfunctioned, no one knew how to respond. (Add to this that like many electronic things with batteries, there was a plastic tab you had to remove to contact the battery and make the bracelet active, and many runners did not do that.)
Like I need something else on my arm for the race? If you’re a runner, you probably don’t need to do this, but if you’re not, take a look at Instagram and the runners there. One of the most popular post-run shots is a picture of your running watch (showing the run’s stats). Take a look at enough of them, and you’ll see that many runners have quite the arm-party going on: race watch (mine’s a Coros), Road ID, Momentum wrap(s), regular jewelry, charity rubber band(s), and maybe those temporary paper bracelets (Rock ‘n’ Roll uses them for the Remix weekends, and for pre-race ID to enter the beer garden in states where that’s allowed.) A big fat piece of plastic? Really?
OUCH. The bracelets are NOT adjustable (unlike their K Pop predecessors.) Now I don’t think I have particularly well-developed forearm muscles, but I definitely do not have dainty lady-arms. The bracelets were like the silicone charity bracelets you’ve probably seen (thing Livestrong) but about 40% was attached to the light/battery part, which was hard, inflexible plastic. I put the thing on my wrist and it pinched my skin. Since there was no way to adjust it, and that thing would not stretch, I ended up clipping my Orange Mud pack strap through it. Other runners just ditched theirs (as I saw many runners without them on race day).
SO. MUCH. PLASTIC. WASTE. Since the bracelets have tiny little screws, you can clearly replace the battery. This means they are reusable. I had hoped, pre-expo, that there would be collection bins at the finish line, to re-use or recycle the bracelets. NOPE. Unfortunately, it is cheaper to throw them away than it is to change the batteries. So every runner now has a useless plastic gadget with a battery to dispose of, and you can bet that 0% of runners disassembled the thing to remove the battery for proper disposal. They can’t be recycled in your recycling bin. Between the plastic bags on the shirts, the plastic race bags, and the uninteresting stuff inside the plastic race bags, I just don’t understand why Rock ‘n’ Roll hates the environment so much. HEY ROCK ‘N’ ROLL! DO BETTER!
Ridiculously overcomplicated. Pre-race, the bracelets were supposed to change colors and pulse with the music. (Mine didn’t do that more than twice.) There were 9 corrals, and each corral was assigned a different color. So when the first corral was supposed to head out, their bracelets were supposed to turn red. Only a bunch of them turned blue instead, and blue was assigned to the second corral. So the folks at the exit were trying to turn people back, because the had the wrong bracelet color, but they in fact had corral 1 bibs. I’m still puzzled as to why they didn’t go with the obvious solution. Since the bracelets could be programmed to only respond to some signals–the corral 9 bracelets, for example, did not turn red or blue or any other solid color when it was time for corral 1 to go–the obvious would have been “when your bracelet lights up solid green, go to your corral.” No need to remember what color your corral was assigned. We all know that green means go. They could have even removed green from the pre-race program, so that no one saw green until it was time to go.
Many dud bracelets. As I was getting pressed uncomfortably forward into the exiting corral 1, waiting to enter Pier 35, my bracelet did nothing. Not one light. The pattern around me seemed random, with some bracelets flashing colors, other with solid colors, still others like mine with no lights at all. Mine didn’t light up at all until I’d been inside for 20 minutes. Then it did a color change maybe twice.
The extras were meh. One of the on course activations–oh right, smart races don’t use that term because only crazy social media people and those in the industry know what an “activation” is–was for the bracelet to turn blue during the Wear Blue: Run to Remember mile that honors those who have died in service to our country. This could have been cool, but by the time we got to that mile it was broad daylight (cloudy, but daylight) so it was barely noticeable. It might have been cool at a night race, like the David Moo-nlight Race or Rock ‘n’ Roll Vegas, but during the day it was meh.
Verdict: epic fail. Look, I get that this was a test-drive, and there are bumps and hiccups the first time. I can excuse some of those (at least for the bracelets–I’m sorry, but reversing the Pier 35 openings to west is entrance and east is exist is a total no-brainer), but there was no need to make it so complicated.
Race course: Decent as Usual. People are allegedly drawn to this race to get to run over the Golden Gate Bridge. My understanding is that the City, or bridge authority, or whatever, will no longer issue the race a permit to close down one lane of the bridge; personally, I hate running on the sidewalk and really miss the days when one lane of traffic was closed for runners to go north, and the southbound return was via the sidewalk. At least that way I got to see many more runners I knew, plus it avoided the descent and ascent necessary to pass under the bridge to return south on the west sidewalk. (The current course goes north on the east sidewalk, and south on the west sidewalk, which requires passing under the bridge on the Marin side.) The course is, otherwise, largely an out-and-back; this is an effective way to keep the permitting and costs down, as you have to close (and police/staff) fewer roads. It’s also nice to see Chrissy Field from two perspectives. It would be nice to change up the on-course photo ops–they have used the same few for the past several years–but if the data show that this is largely a “one and done” race (as opposed to one with repeat participants from year to year), then perhaps the expense doesn’t justify it.
Race Course Aid Stations: Well Done. For the first time in my Rock ‘n’ Roll experience, every aid station had what it promised to have. When I got to the gel aid station, there was plenty of gel, and even a selection of flavors. There was plenty of water and gatorade, and the volunteers were actively handing it out. (Some races, the volunteers get bored, and next thing you know you’re hitting an aid station with a bunch of kids on instagram.)
Finish Line Experience: Improved, but… This year the finish line had the usual finisher chute and odd little beer garden (part of the street, blocked off to traffic, and fenced in to keep the alcohol police happy) there were two new experiences. One was a stretch zone with yoga mats and straps, sponsored by Smile Direct. They also had wipes to detox the mats after the runners got off of them (because sitting in someone else’s sweat is gross). Inside the beer garden area there was also a recovery zone with those inflatable pressure boots, the thera-gun, vibrating rollers, and more. I didn’t spend much time there, but Briana did, so you can ask her about it. The beer garden also had a “pay to charge your phone” station. It was a nice touch, but the majority of people I know carry a power pack these days. Now, the finish line itself…I finished late in the game, for reasons of my choosing (one, helping someone, two, I really needed that Philz Truck coffee). The course has a 4-hour limit, and like my friend Ashley, I strongly believe that Every Runner Counts. I don’t care if you walked every inch, if you finished, you should be celebrated just like every other finisher. (Several years ago I kicked my butt, hard, to finish Rock ‘n’ Roll Philadelphia, only to find zero food, zero water, zero hydration, zero anything in the finisher chute, despite seeing faster runners walking around with literal boxes of post-race food.) Super mad props to the volunteers handing out medals, the whole flock was still there and ready with medals. I was also happy to see plenty of bottled water (well, not happy it was bottled, but races have limitations) and Gatorade. MAD PROPS to Team Chocolate Milk for still having enough chocolate milk for us slowpokes! I also thought the snacks were good–bananas, Cheez-Its, and Ghirardelli squares with caramel–until I caught up with my faster friends at the beer garden. Some of them had multiple full-sized chocolate bars, not just one, as well as instant hash-browns (which I assume came from Potatoes USA, and they might still be learning). Also, there’s never a good way to carry your post-race snacks and you can’t re-enter the chute to get more once you’ve left. I need to remember to stuff a bag in my race pack.
Overall…I am biased.I started running Rock ‘n’ Roll San Francisco the very first year, when they had purchased race permits from another company. The original expo was huge, fun, and better than most other races. I’ve seen two good shirts, a few good medals, and lots of runners. Since I’ve run it every year, I’ll keep running it. It’s fun to head back to the Bay Area now that I don’t live there, and since I know so many runners who show up to this race it’s always worth the trip.
Soooo…. If you ran Rock ‘n’ Roll San Francisco, what did you think of 2019? If you’ve run in the past, but didn’t run this weekend, why not?
It’s January, a new year, and time for All of the 2019 Things, which includes participating in #RIOTS. #RIOTS is an acronym for “Running Is Our Therapy Sisters” (or “Running is Our Therapy Squad”) and I, along with five strong, amazing bloggers, are throwing #RIOTS every week. You’re totally invited to play. While there isn’t an A in #RIOTS (I leave you to decide what kind of “A” we might want to exclude, ha ha!), the true meaning of #RIOTS is Accountability. #RIOTS was born when Anna Louise of Gracious Warrior Princess reached out to us and proposed some ACCOUNTABILITY for all of the great goals and works we have planned for the 2019 calendar year. We’ve all got goals, and together we have a #SquadGoal which is to band together as a support network so that we each reach our 2019 goals.
Here’s how it works: every Sunday (or whenever afterwards we manage to get the blog posts ready), we share both victories and setbacks. We are counting on each other to keep on track this year and the results are going to be epic!
If you want to play, head over to Jenn’s blog, Runs with Pugs. Grab our graphic, drop your link in the linkup, comment on the host blogs and as many others as you can, and play along!
This week I’m recapping my running and fitness goals. I have plenty of other goals–dutifully outlined in my 2019 planner–but let’s start with these! I’ll start by saying I am having total FOMO as all of my friends head off to Florida for the Walt Disney World Marathon Weekend. This is my first year NOT running Dopey, and it sort of breaks my heart to lose that “perfect” status. I’m trying not to dwell on it by setting other goals and planning for other cool events.
Blue Ridge Marathon. I’m returning to the FootLevelers Blue Ridge Mountain as an Ambassador! This is the only race I have taken a HARD “get on the bus” DNF. To be fair, the course was black-flagged (due to lightning), but in all honesty the race was kicking my butt. I’m going to write more about that later. In the meanwhile, plan to join me in Roanoke, Virginia on April 13, 2019. (Psst! There’s a discount code on my deals page. Use AMBASSADORBAIN20 for 20% off!) How it’s going:It’s day 8 of the year as I write this. I have run three of those days (2.1, 6.2, 3.1–not necessarily the distances I had planned!) and not the five days called for in the training plan. On the one hand, I could beat myself up. On the other hand, that’s three more days than I would have run without a training plan.
Chicago Marathon. This year I joined Team Imerman Angels to run my first World Marathon Major: Chicago! I made a pledge to raise at least $100,000 in my lifetime to fight cancer and to help those who are fighting it, in honor of Mom. In 2012 I ran the Detroit Free Press-Talmer Bank International Half for the American Cancer Society and raised almost $25,000. I’ve raised $10,000 for The Susan G. Komen Foundation by participating in the San Francisco Bay Area 3-Day Walk for Breast Cancer. I raised $2,500 for Noah’s Light Foundation to fund a cure for pediatric brain cancer at the Walt Disney World Princess Glass Slipper Challenge. This year, I’m helping Imerman Angels connect those fighting cancer to an “angel” who knows what they are going through. How it’s going:I set up my fundraising page (though I accidentally deleted the big, long post I wrote so I need to re-do that) and successfully guilted both of my brothers into donating to my fundraiser! Now it’s your turn: Give Money Here. I have raised $170 of my $2,000 goal, which is about 10%. (i will donate $205, the cost of a bib for the race, this fall.) If I can hit 10% every month, I’ll reach my goal.
Run The Year 2019. Every year (well, this is the fifth year), Run the Edge has a “Run the Year” challenge. You can choose to run 2019 miles (or kilometers) yourself, or with a team. You also don’t HAVE to hit 2019. There are no prizes for reaching the end–the medals for this year have a spinner where you can insert a special coin when you reach various mileages, and they came out already so they can motivate us!–and no penalties. The entire point is to join a limitless running club where people are helpful and positive. (And “positive” includes things like, “Dude, do NOT trust ‘pixie dust’ to get you through a race you are not trained to run.”) How it’s going: So far, I have just under 12 miles. I am tracking on a poster on my fridge, and the RTY challenge poster is on my wall. I’m also the “Lead FITster” for Portland, so I’m moderating the Facebook group and keeping it positive. It’s not too late to join us, and if you use my affiliate link you get $3 off (how much you spend depends on which swag you choose). My actual goal is 1200+ miles, because the Oregon Road Runners Club has a 1200 mile challenge and if you finish, you get a sweet 1200 miles club jacket. (Every year after that, you get a patch to add to it if you finish another 1200.)
Do More Yoga. This is exactly the type of “not-SMART,” vague goal everyone tells you NOT to set. So don’t follow my lead here. Essentially, I want to do yoga more often. That definitely means taking more classes, and I joined the brand-new PDX Power Yoga studio that just opened near me. It’s a Baptiste-affiliated studio, so the sequencing and the adjustments are solid, and I love the vibe, plus I love supporting a local studio. It doesn’t hurt that I got in on the opening special, either. Yet it also means taking a moment here and there during the day to engage in some of the yoga stretches that my body needs to stay in alignment and balanced. How it’s going: I’ve slept through every 6 a.m. class, which means I need to go to bed earlier! On the bright side, I went to see a new chiropractor (Meghan Bodnar at Luna Wellness–I highly recommend!) and have been incorporating the stretches and yoga poses she prescribed after putting my angry SI joint back into a happy place. I renewed my Yoga Download membership as well as my Yoga International membership, so I have NO excuses–I can stream on demand anywhere I have wifi. Also, I moved a yoga mat into my office!
Blogilates #100AbsChallenge. Cassey Ho, the amazing Blogilates, posts free workouts on her YouTube channel. If you subscribe to her newsletter, every month she posts a new calendar with suggested workouts in rotation. Starting January 1, she has an abs challenge to do 100 reps of an abs move each day. Each day is a new move, and there are no rules about doing them all at once. (In fact, she encouraged people to break them up into sets if necessary.) How it’s going: Basically, it’s not. I haven’t done a single day’s video. I can’t say “I’m too busy,” because we all know what that REALLY means. (“I did not make it a priority.”) I think I mentally opted-in because I have a bunch of friends who were doing it. I may pop in from time to time, but I think I am going to let this one go–my heart is not in it.
Grokker 30-day Be a Better You Challenge. Grokker is an online streaming platform with a ton of fitness content on it. I intend to poke around and write a review one of these days. In the meanwhile, Grokker offered a free month through January 31, after which you can either cancel or pay for a membership ($14.99/month if you pay month-to-month, or 30% cheaper at $9.99/month if you pre-pay for a year). To kick off 2019 they offered four challenge options, and I picked one. How it’s going: I’ll tell you next week. No really, after seeing how last week was going, I decided to start THIS week. Yes, it’s Tuesday. Whatever. I can start today.
OrangeTheory Fitness Transformation Challenge. This hasn’t started yet–my studio starts January 21–but I’m signing up. The challenge is essentially a weight-loss challenge (which I hate), where the winner is chosen by total % of body weight lost. Sure, I have a few pounds to kick, but six weeks isn’t realistic for long-term success here. Anyway, the real challenge is committing to 3 classes per week during the challenge period. Last year I missed ONE class during the last week due to a work issue. Otherwise, I kept with it, even going out of my way to take classes on a family trip to Florida and a work trip to Rhode Island. Time to return to this and UP MY GAME.
Miscellaneous News and Updates
I joined the ORRC and signed up for the 10k series, so I have plenty more runs on calendar! The first was called the Y2K 10K (there was a half marathon option as well) and I loved it.
After the “Run and Retox” with the W’yeast Pack on New Year’s Day, I introduced myself to some runners and made new friends. They invited me to join their weekly runs, so now I have some extra motivation to get out there.
It’s just over two months until I leave for the Vikara 3-Day Fitness and Yoga Party! I’m excited to spend three days in Arizona with poolside yoga, healthy food, and studio/boutique fitness all over the city. The event takes placeFebruary 28-March 3, 2019 and you can use code Elizabeth10 to save 10% on your registrationl Learn more and register at https://www.vikaraevents.com/
Disclosure: I am one of the volunteer ambassadors for The Race. By backing The Race on Kickstarter, I joined The Unity Collective, nearly 600 individuals and groups strong. It’s not too late to register! Join me in Atlanta on October 13, 2018. Here’s the link to register: The Race. Want to learn more? Here’s the event website: The Race.
The Race is a collaboration of running community leaders, vendors, and supporters united to host a road race that supports black owned businesses, runs through historically black neighborhoods, makes a positive impact with charity and service, and garners massive national support from the African-American running community and beyond. –The Unity Collective
After I started running races, I looked around and realized that the runners around me did not reflect the population at large in any area where I lived or ran. Despite all the joking among slower runners that “in my dreams, I’m Kenyan,” overwhelmingly, the runners looked a lot like me (average white girl from the ‘burbs). Running is supposed to be a relatively simple sport with low barriers to entry (really, you just need running shoes and some clothes–and they don’t have to be expensive), so…what’s up? As co-host of The Runner of a Certain Age podcast, I invited all kinds of runners as guests. Aside from being friendly to everyone I meet at an event, and encouraging everyone who wants to try it to come out and run, I was a little stumped at what I could do.
At the same time, I observed that it wasn’t just the runners that were overwhelmingly white. The race directors, businesses at race expos, and even the places where the races took place…but what can I do beyond offer a friendly smile or word of encouragement to the runners in front of me?
Enter: The Race
Before I get to my story and the story of The Race, what are you doing on September 29th? The Race has FULL course preview events that day, and since I can’t be there (West Coast here), YOU should go and tell me all about it. RSVP on the event page on Facebook. Oh and while you’re at it, why not make friends with The Race over on Instagram?
My friend Jessica, who I met as a BibRave Pro, lives in Atlanta and she turned me on to this new event. If you’ve ever been a race director or an event director, you know that start-up costs can kill an event before it even starts. The Race had a really successful campaign on Kickstarter, to ensure the initial costs like printing PR stuff and paying for permit fees could be paid even before companies and organizations stepped in to sponsor.
The Race is a brand new event under the direction of experienced race directors Tes Sobomehin Marshall and Da’Rel Patterson. (Check out their interview on YouTube!) While Atlanta has a lot of road races, this one is focused on running historically black neighborhoods. This means that lots of people who don’t usually see a race going past their home or business are going to see runners–and seeing runners in your world, many of whom look like you, might just inspire you to give it a try. Sylvan Hillswas originally deeded as a white-only neighborhood; Adair Parkdates back to the 1870s and has a rich railway history; Castleberry Park is a national historic arts district; Atlanta’s Student Movement Boulevardplayed an important role in the Civil Rights movement; Joseph E. Lowery Blvd. is named for one of the icons of Atlanta’s Civil Rights movement as are Dean Rusk Park and the Dean Rusk YMCA. Check out the full half marathon coursemap!
There is a 5k option and in addition to the half marathon, just in case you’re not quite up for a half marthon yet (maybe 2o19?). The half marathon has pacers all the way down to 3:30!
There are only 2500 entries total available this year, and 600 VIP experiences. I’d love to see The Race sell out, but I can only run it once–so you should go register to join me!
Why join The Race?
For starters, it’s an inaugural race. Yup, LEGACY BRAGGING RIGHTS–you can say you were there first! (How cool will that sound in 2028?!?) Beyond that, the mission statement above is awesome. This is a race that runs through a a part of historically black Atlanta that is ignored by other running events, and is designed to include runners who may feel alone or unwelcome at other events. The whole weekend will be a celebration of inclusion and the black history and present of Atlanta. Finally, The Race is on Saturday, with a community service project on Sunday. This is an opportunity for every runner to give their time to improve the world around this event.
If you are a black runner, this is an opportunity to see many more runners that look like you than you’ll find at, say, any given running event in Portland, Oregon or Alameda County, California (the places I have run most). If you’re a person-of-super-white color like me, this is an opportunity to be an ally and help a black community event be successful and thrive. Look, I do as much foot-in-mouth-hey-I’m-TRYING as the next white girl who grew up in the suburbs. Here’s a chance to listen, learn, and help create a legacy race for black Atlanta.
The Race weekend starts on Thursday with a Welcome Night and VIP Event. Some VIPs backed the vent on Kickstarter, while others paid a little extra for a VIP experience over the event weekend.
On Friday, October 12th, The Race’s Expo, Packet Pick-Up, and Meet & Greet takes place at Impact Event Center (2323 Sylvan Road East Point, GA 30344), 11:00am to 7:00pm. Every Expo needs volunteers, so if you’re free please volunteer via the event website. Even if you can’t volunteer, stop by the Expo after work to check out what’s building in the black running community in Atlanta and beyond!
The Race, the main event, is on Saturday, October 13th: The Race Half Marathon 2018 Legacy & 5K. The race will start at Impact Event Center (2323 Sylvan Road East Point, GA 30344), with the half marathon kicking off at 7:00am, and the 5K beginning at 7:15am. The official pace team covers every pace from 1:45 (hello, speed demons!) to 3:30 (finish with pride and strength!). I can only assume that the finish line of The Race will include massive celebration of a successful inaugural event. See you there?
The Race doesn’t end with a road race but continues on Sunday, October 14th when runners and supporters join the Community Impact Service Project, time(s) and location(s) TBD. Finally, the weekend concludes with the Celebrate Atlanta Block Party on Sunday night!
Mad Props To…
…The Unity Collective and all of the generous sponsors of The Race. (I’ll give them instagram-love all race weekend, of course!)
See You There?
Register today–there really are a limited number of spots. Fast, slow, or in between, there’s a spot in The Race for YOU.
A race that starts literally blocks from my apartment? Count me in!
This is the first year I ran the Rip City Race for the Roses, benefiting Albertina Kerr. If you are not from Portland, you might not be familiar with Albertina Kerr, which has been a force for good in Portland since 1907. In short, Albertina Kerr empowers people with intellectual and developmental disabilities, mental health challenges, and other social barriers to lead self-determined lives and reach their full potential. 100% of the profits from Rip City Race for the Roses go to Albertina Kerr–everything is covered by sponsors.
I registered for the race pretty late, at the expo for the Shamrock Run Portland. (Yeah, I know, I haven’t written about that one yet…but the expo was great!) If you register early, like right now, you can get the very best price for 2019. I don’t remember what I paid, but I registered at the last pricing tier and while it was more than I usually pay for a 10k, I knew all of the money was going to Albertina Kerr so I didn’t really care. This year, the race included a 5k, 10k, half marathon, and kids’ race. Since I was supposed to run Revel Mt. Charleston on Saturday, I opted for the 10k race.
Foot Traffic on Fremont hosted the packet pickup, which was a breeze. Volunteers had printed lists of names and bib numbers. After picking up my bib and declining the matched set of four safety pins (yay, Racedots!), I walked inside the store to get my shirt, which came with a lunch-bag-sized reusable bag (courtesy of Charles Schwab). Runners could pick up on Friday or Saturday, and when I went on Saturday there was no lines and it was very chill. Foot Traffic offered 10% off any regular priced merchandise for runners, which was a great deal–they have several Portland-specific running designs in stock, in addition to the full range of shoes and clothes and accessories and fuel you would expect from a technical running store. I noticed Foot Traffic carries designs (and the book!) by Another Mother Runnerand while I’m not a mother myself, I know plenty of mothers who love to run.
I have to say, the race shirt is fantastic. While it isn’t a tech shirt, I honestly have scores of those and only wear them when I’m planning to sweat. The super soft grey shirt features a red print that looks like a runner and a rose, without any words, text, or other logos on the front. (All of the race sponsors are on the back.) In other words, it doesn’t scream I AM A RACE SHIRT!!! like so many race shirts do. I’m certain I will be wearing it on a regular basis.
This year, the start and finish were in the plaza between the Moda Center (home of the Portland Trailblazers, or the basketball arena formerly known as The Rose Garden, much to the confusion of many a tourist trying to look at fancy flowers) and the home of the Portland Winterhawks. This was a great location to start a running event, convenient to public transit (MAX has a dedicated stop, and multiple buses stop nearby). It’s also just over two blocks away from my apartment, essentially allowing me to bedroll to the race. Seriously, I saw the first race started at 7:50 and I didn’t even get out of bed until 7:00.
Unfortunately I don’t have a lot of pictures, as my iPhone 6 has a battery that drains faster than a perfectly clear stand pipe and I knew I’d be running Vi (not an affiliate link, but check my discounts page!) and Rock My Run on it during the race. The start/finish area featured a cute Rip City photo op; DJ; stage; booths for packet pickup, kids’ bib decorating, and some of the sponsors; two coffee trucks; a shaved ice truck (or as we called it in Michigan, a sno cone truck); finisher food and drink zone; and more. There wasn’t a line to pick up bibs, and there was a bag check area as well. Shortly after I arrived, I ran into my friend Holly, and we chatted until she had to leave to go walk the half marathon.
All of the courses were an out-and-back, and shared the same start and finish. From the Rose Garden, I mean Moda Center, area…we all ran a bit on the NE streets and then over the Broadway Bridge. Turning onto Hoyt, all of the courses ran through the Pearl District–which has changed SO MUCH during the 2008-2017 time period I wasn’t in Portland–the Northwest, and the Northwest Industrial areas. At the 5k turnaround, the 10k and half continued onward, and at the 10k turnaround the half marathon continued. I suppose some could argue it wasn’t a spectacularly scenic course, but I personally loved running through the ever-evolving urban Portland landscape. Along the course, volunteers manned aid stations that served runners both coming and going, and multiple areas had cheering squads (including one where the young women cheering must have been cheerleaders or Rockettes, since nobody can kick that high).
An announcer greeted everyone crossing the finish line (or at least by the time I finished my run-walk, the finishers were sparse enough that we were all greeted), and the Royal Rosariansand Albertina Kerr clients handed out medals and high-fives. Each finisher also received a rose. I walked over to the finisher zone; greeted by two brand ambassadors for Red Bull I happily accepted a sugar-free Red Bull on my way to the ID check for the mimosas. The finisher food buffet included bananas, oranges, Clif Bar protein bars, bagels, bread, peanut butter, cream cheese, granola, and bottled water. There were a few other things too, but I didn’t eat them so they are slipping my mind.
As I was noshing on my post-race snacks and sipping my mimosas, I had the great fortune to sit next to one of the Albertina Kerr race organizers. (This is my secret super hero talent: accidentally finding the most interesting people at the party.) I learned that my evaluation of Portland as somewhat hostile to to races is correct; from one year to the next, the cost to host this race–again, a fundraiser where all the proceeds go to charity non-profit Albertina Kerr–went up by a factor of ten. I don’t mean it cost $10 more, or even $10,000 more, but it cost 10x what they had been paying to hold the race. For any race, that’s terrifying. They had to raise the entry fee a bit, and scramble for sponsors to cover the cost of the event–one of Albertina Kerr’s major fund raisers.
The post-race eats were pretty fantastic. In addition to the mimosas, orange juice, bagels, and peanut butter, there were a variety of other snackables. It was nice enough to stand or sit around outside (minus the mimosas, thanks OLCC), but the tent also had plenty of room for runners to sit down and take a load off after the race.
Next year’s Rip City Race for the Roses is April 28, 2019. Learn more, and sign up at the website.
When I say, “this race was tough for me,” what I mean is, “after I ate lunch, walked home from the hotel where the bus dropped off, and showered, I slept for 20 hours.” So I knew I wasn’t “trained up” for this race, but I figured since it was a Revel, it would be a lot like the Revel Mt. Charleston half marathon–all downhill. Um, nope. There were three pretty significant hills including a nasty climb up to mile 10. (Yeah, yeah, that’s what I get for relying on an infographic instead of looking at the actual course elevation profile.) I’m sure the additional elevation, particulate matter drifting from the wildfires (confirmed via the weather report), and total lack of sleep didn’t help. Some idiot in my apartment building saw fit to pull two alarms Thursday night after midnight, and in order to get to the shuttle to the starting line–which thankfully was just three blocks from my apartment–I had to get up at 2 a.m. to get dressed. That’s Disney early!
When I heard Revel was going to have a race on Mt. Hood, I signed up immediately. (This was at the expo for the Shamrock Run, back in March.) I had great experiences with Revel Mt. Charleston–and I ran the inaugural there, too–so a race in my backyard, ish, was a no-brainer. I’m NOT an early-morning person, and the bus ride turned out to be on a school bus, but I was super glad the race started at 5:30 since Oregon is currently on fire and hot as hell.
Doing the Expo Early
Revel Mt. Hood‘s expo was in the Oregon Convention Center. (In a “aw, bless your heart,
you’re not from here” kind of way, this and the hotel from which the shuttle left were called “downtown” Portland in the promo materials.) The only thing wrong with the expo is that there was no signage on the MAX side, leaving the majority of us to either wander through all the halls and discover the Revel expo wasn’t in the same hall as the other race expos. Oh, and it was HOT inside, but I blame facilities for that, not Revel. The expo was small, which I think is the norm for Revel. Since I live two blocks away, I went to the expo right at 10 when it opened, to avoid the post-work crowds. No waiting for my shirt and bib, and the volunteers even put the bag-tag on the gear bag for us! I didn’t like the shade of purple on the women’s shirts as much as I thought I would, so I swapped mine out for a men’s shirt. Easy-peasy.
This year Revel partnered with Headsweats, and all runners scored a Headsweats cap with the Revel logo. Headsweats does a great job of drying out quickly, which is cooling (added benefit). A lot of my friends wear their visors, but since I’m two shades lighter than Caspar that would result in a burned scalp. Their stuff is great though, and I had no hesitation about wearing my new Headsweats Revel cap to the race (despite that “nothing new on race day” mantra). Super stoked to see this as a partnership, and I hope it continues into the future.
Per usual, the Revel swag bag included a heat sheet (because it’s THAT cold at the start) and a pair of gloves (really!); a G2G Protein bar; coupons for Papa John’s (the post-race pizza sponsor), Surf Butta, and LA fitness; and samples of Replaces SR (sustained release electrolyte tablets) and doTerra Deep Blue.
The partnership with doTerra? Ugh. WHY? Yes, THAT doTerra, the essential oil multi-level-marketing company. You know, the one that claims only doTerra has “therapeutic grade oils” (a term they made up that is not subject to any third party overview), the same one that was smacked by the FDA because they had “wellness advocates” making claims about the use for their essential oils that are not backed by the required factual evidence? Yes, that one. Listen, I like nice-smelling things as much as the next person, but I would rather have seen BioFreeze on the course instead of Deep Blue and no essential oils at the expo. Also, neither doTerra nor Revel warned that Deep Blue has almond oil in it–potentially very dangerous for those with nut allergies. Please, Revel, drop doTerra and stay away from MLM companies.
The expo, otherwise, had some cool stuff. There was a timing line to check that your timing chip worked, small Revel merch store (but none of the Scott James jewelry, boo), a temporary tattoo station, a big ol’ display of oofos (hooray!), and some running-related stuff. Since the course rules prohibited in-ear headphones, Aftershokzhad a display. In case you missed it, I’m pretty much in love with mine. I got to try on the new Trekz Air model is SO LIGHT! The piece that connects the two side is much springier and thinner, too. I didn’t buy another pair (SO TEMPTED!) but only because I already have a pair of Trekz Titanium and I’m trying to be financially responsible.
I got to play with the MyoStorm Meteor production model, and I think it’s going to be pretty cool. It’s a vibrating, heating massage ball that can hit all sorts of spots your foam roller cannot. It’s just under 4″, and will be great for feet and hands, too. Sound intriguing? Sign up to learn when their KickStarter goes live using this link (which is an affiliate link). It reminded me of my TP Therapy Grid Vibe having a baby with the TP Therapy MB5 Massage Ball.
Another thing that might be of interest to my peeps: a line of athletic supplements for keto athletes. It’s called Metcon. I’m not keto, but this intrigues me; because if you’re on a keto eating plan, but then bomb your body with carbs during a race or other event, of course your stomach is going to feel like crap. (Just like if you normally eat carbs and then suddenly stop and try to run a race.) Dan, the founder, was there at the expo to answer questions. The Metcon line has four products: Start, Power, L Carn, and Keto-Rx. The Keto-Rx product is the fuel. It has BHB salts, and MCT oil is the main fuel source. Mixed with water, it’s a cloudy white color (no added colorands or other useless ingredients in this stuff). The advertised flavor is “natural strawberry,” but I thought it tasted more like a light coconut. It’s not overly sweet–to stay keto and paleo friendly, it is sweetened with stevia, not sugar–but it had a pleasant, slightly sweet taste. If I were a keto or paleo athlete, I would definitely use this. The products are made in the USA, gluten free, and free of banned substances (this last bit definitely matters to competitive athletes who are subject to drug testing, but from a quality standpoint, it should matter to you, too–unless you don’t want to know what’s in your supplements).
On the way out of the expo there was a photo booth, and two background pictures, with a bevy of props and signs. Oh! I almost forgot. The expo also had a checklist in the app, where you had to get a code from each of the sponsor vendors. All who finished the list were entered to win prizes!
Riding Clue-Free Sleep-Free Bus
When you’ve got a point-to-point course, shuttles are a critical component. Revel Mt. Charleston had two sets of shuttles, both of which were school buses. (That turned out to be fine, but wasn’t what I was expecting; school buses don’t have the suspensions to let me nap!) One set of shuttles left from the Sandy High School parking lot directly to the starting lines. Some folks chose to stay out near Mt. Hood, which is a gorgeous area, and Sandy was the designated parking lot. Separate shuttles took runners to the starting lines for the half marathon and the marathon start.
For a small extra fee, Revel also provided a shuttle from “downtown” Portland to the race (and back again). Separate full and half marathon buses loaded 2:30 a.m. to 3:00 a.m. at the Lloyd Center Courtyard by Marriott. Since I currently live about four blocks from there, this option was a no-brainer for me. I set out all of my race-day essentials, set my alarm for 2:00 a.m., and knew I’d have plenty of time to make it in the morning.
I had planned on taking a nap on the bus on the way to the start. Since we were not on tour coaches but on a school bus, no nap for me. That was DEFINITELY rough. Of course waking up at 2:00 a.m. was rough too. That’s Disney-race early, and I wasn’t even going to get a selfie with Mickey! I sat down on the bus, slurped up my Overnight Oats, and pretended to sleep. (I pretend to run, so I can pretend to sleep, right?)
So I did my best to keep my eyes closed and tell my body that really, I was sleeping, on the ride out to the start. When we arrived at the starting line, the sun was still in bed, and the moon shone brightly above the starting line. I carefully stumbled off the bus and onto the road, and followed the other runners up a dirt road and into a field. I have no idea what the deal was with the field, but it was mown and not filled with cow-patties, so good enough for me. There were plenty of porta-potties, and since the starting line was remote they were all fresh (bonus!).
It was ridiculously cold and dark to be doing so, but after I used the porta-potties I diligently took out my sunscreen and sprayed on two solid layers. (It is easy to miss spots with the spray-on kind, and also important not to burn!) After they had dried sufficiently, I pulled on my beloved but slightly yellowed long-sleeved tee from the 2002 Great Columbia River Crossing, rolled up into my heat sheet like a little baked potato, and attempted to get a wee bit more shut-eye in the hour+ before the race.
It’s a little lonely being back in Oregon, since all of my crazy runner peeps are in California. At the same time, there are some benefits. I’m closer to the founding location of the Half Fanatics and Marathon Maniacs, so there is a club photo before every race, even if it seems like a “small” one. At Revel, first we had the Half Fanatics picture. Then there was a banner swap and a personnel change, followed by the photo for the 100 Half Marathons Club, followed by the same and a photo for the 50 States Club.
I’m not sure if the photos are a little blurry, or if the people were still a little blurry when they were taken, or maybe both? Seriously I am not a morning person.
The Half Course Rocked!
After the photographs I made one last porta-potty stop, tossed my heat sheet, and handed my gear bag over to the truck. Then I joined the other runners in the short walk back to the road. Since I charged my watch but oops left it at home, and couldn’t use Vi because in-ear headphones were banned on the course, there wasn’t much to do to get ready to go. At o’dark-thirty, we didn’t have any amplification, so I don’t know if someone sang the National Anthem or not.
Overall, I loved the half marathon course. I remember three significant uphill climbs though–unlike Revel Mt. Charleston’s half, which is all downhill except for the short jog to climb over the freeway overpass, this was a net-downhall, not an all-downhill. There was an uphill somewhere between mile 2 and 3 that was either not so bad or I was still asleep. (The Rum Gum helped, but clearly hadn’t kicked in yet.) There was a serious uphill to the mile 10 marker. Finally, there was another slow, steady climb from mile 11 to mile 12. At that point we were on the highway, and I know you can’t move a road, but it just seemed rude to put a hill right there on the course! (Naturally I did my best to hustle up the hill while yelling “I call shenanigans!” and “Who put this hill here?”)
The majority of the course was on what I’d call rural residential streets. The roads were paved and in excellent condition, with a variety of dwellings that ranged from a full-time residence, to a fishing retreat, to an artist’s studio, to the family cabin, and everything in between. We had an entire lane closed off for our use with cones, and there were volunteers to direct traffic at every intersection. The vast majority of the course was shaded, which I definitely appreciated once the sun came up. (I did have a mini sunblock spray in my pack, which I reapplied at mile 11.) Due to the way the few roads are in this part of the world, it wasn’t really possible for spectators to show up at random points on the course. That made me kinda sad, because there were no puppies to pet. I did see one absolutely gorgeous dog, but he was absolutely NOT down with this constant parade of people (which might be the first time he’s seen a stream of runners down “his” road). The other dogs along the course were largely warning us to stay the eff out of their yards. I did see two itty-bitty kitties, but I didn’t want to encourage them to hang out on the road so I waved and moved on.
At some point after mile 10, the course joined the marathon course on Highway 26. (I understand the marathon ran quite a bit of their course along Highway 26.) This wasn’t awful, but it wasn’t fantastic either. For some of the highway segment we were running on a generous shoulder, and for the section that had the smaller shoulder, we had one of the east-bound lanes closed off for our use. It was definitely safe, but Highway 26 is the major east-west road for a decent part of the state, so there were trucks and all manner of traffic whooshing by. I was glad that was limited to about two miles of the course, after which we turned down the road towards the finish line. This, again, was a shaded, residential type street area, though it wasn’t a major thoroughfare like the earlier part of the course. There were also more people out cheering in this area, since it was possible to walk in from the finish line.
Ah, the Finish Line!
A Revel finish line, in my experience, has always been great. There’s the usual clock, timing mat, photographer, announcer set-up. Oh, and did I mention that Revel gives all the runners FREE photos? True story. A day or two after the race, I had access to 30 photos with me in them (and that’s before I look at the mob scene photos, or the albums with runners who can’t be identified by their numbers). As a not-so-fast runner, I came in with a slow dribble of runners and not a mob, so I was announced as I crossed.
After grabbing my medal, there were volunteers to hand me a bottle of water and a chocolate milk protein shake. Then I slowly made my way over to the pizza table and grabbed a slice, and a donut, and a diet Coke (all part of the official finisher food). There were two backdrops with props and signs for photos (either yours, or via the photographers taking the free photos). The results tent printed out a card for each finisher, and those with Boston Qualifying times got a special luggage tag announcing it. The age group awards were additional charms to put on the event medal. I really like how the ribbon is looped on, giving the medal a distinctive look.
The Long Ride Home
Soon it was time to shuffle over to the shuttle for the ride back to Portland. I had cleverly tucked my oofos into my checked bag, so my feet could chill as I stood and sat and waited for the bus. There were fairly long lines for the shuttles back to Sandy, which ran on a loop (pick up, drop off, repeat). The location wasn’t conducive to running more buses (you couldn’t put two on the roadway on opposing sides and still have space for running safely). The bus back to Portland left at the top of every hour, so I had some time to chat with other runners.
Here comes the PSA for this blog post: if it has been more than two years since you last took a CPR and first aid class, please, go sign up for a class RIGHT NOW. The Red Cross has classes all over the country, many days and times–choose one that works and go sign up! On our bus on the way home, I was again trying to sneak in some nap time. Suddenly there was a loud, “Is there a doctor on the bus?” Fortunately, there were two medical professionals on the bus. I don’t want to invade the privacy of the runner who had the problem, but I will say both loss of consciousness and vomiting were involved. As the two medical pros took over care, the other runners got the bus driver to pull over, and another runner called 911 to get an ambulance. When the EMTs arrived, it seemed like everything was fine–the runner had a family member with them, and the two left with the EMTs in an ambulance.
Frankly, when you don’t know what’s going to happen, a medical emergency can be a little scary. But if we didn’t have medical professionals on the bus, I knew what to do. When I heard the call for a doctor, my brain immediately turned on and I snapped to attention. Again, we were very lucky to have two medical professionals on the bus who jumped into action. But if they hadn’t been there, would YOU know what to do (beyond call 911, obviously)? If you were the one experiencing the medical emergency, wouldn’t you want someone on the bus who could take control of the situation? Yup, me too.
Final Thought: All Good on Mt. Hood
I was impressed with the inaugural Revel Mt. Hood half marathon, and will definitely sign up to run next year. (If you follow that link, you’re joining my team, Train With Bain.) In fact, I’m thinking about running ALL of the Revel races next year. After all, if Mt. Charleston and Mt. Hood are both great, I bet the others are too.
If you are looking for a net-downhill (note that’s not ALL downhill!) race with a rural,, pretty course that’s mostly in the shade, you should definitely consider Mt. Hood. If you don’t live in the area, you can either rent a space near Sandy or Mt. Hood and use the rest of the weekend for fishing or a cabin retreat, or stay in Portland and explore the city after the race. See you June 29, 2019?
Disclosure: while this is not a sponsored post, and contains no sponsored content, my ticket to BlogFest—just like everyone else’s—was generously paid for by the BlogFest sponsors. I’m thankful for that. As is my editorial policy, all of the opinions and words below are my own.(Product links are to my Amazon affiliate storefront. You pay nothing extra, I make a few bucks to pay web hosting fees.)
Remember how you looked forward to Christmas as a kid? All the anticipation, special treats, relatives, preparations! That’s how I feel about IDEA World, especially now that BlogFest takes up the first two days. Sometimes the things I wasn’t all that excited about turn out to be the very best things—just like Christmas, BlogFest is full of surprises!
This year, BlogFest hit at a somewhat inopportune time. I have A LOT going on in my “day job,” and some parts of that are extremely stressful. A year after moving to Portland, I’m still not fully settled into my apartment (and I’ve already renewed the lease). My godfather is extremely sick. One of my best friends just lost her mother. I have twenty-five (yes, 25!) drafted but unfinished blog posts, multiple brand new yet unread books on my dresser, a pile of packages that haven’t yet made it to the post office, and a mound of laundry patiently waiting for me. Every time I got closer to finishing something, I hit another set back. For example, I finished the first of five big giveaway posts, only to discover the photos I wanted to use are on my camera, and the battery was dead, and unlike my old camera this one requires a special battery. (Hooray for Amazon Prime.) Even though the thought of travel just depressed me and made me want to stay home so I could continue to dig myself out of the heap, I knew I’d feel better once I actually got to BlogFest.
I chose the last flight from Portland to San Diego on Wednesday night (for day-job-related reasons), and got in quite late. I was so excited to see Briana again that we spent a little more time than we should have catching up, and suddenly it was way past my bedtime. Oops. I didn’t sleep well at all, and just could not pry my body out of bed to get to the morning BlogFest workout on the beach. (As it was, in order to be on time to the opening remarks, we had to check in and get our badges beforehand, and the day started WAY earlier than I usually get to the office.) Despite the fact that the first day was THURSDAY, in my head it was Monday. (Seriously, it has been that kind of week!) The morning workout, presented by sponsor Fit Bodies, Inc., wasn’t something I felt I could do without compromising my commitment to NOT coming down with post-convention crud. I heard the workout was really fun, a simulated workout on the beach (with the “beach” being inside). I did read all about Fit Bodies prior to BlogFest. Essentially it is a way for personal trainers and group ex instructors to have a working vacation at a reduced price; in exchange for teaching a week of classes, fitness professionals can stay at the host resorts for a greatly reduced fee and enjoy all the same amenities as a regular guest. (I will definitely be checking into this for 2019!)
We kicked the day off with a welcome and initial thank you for the speakers. The morning presentation was Petra Kolber. You may not know who she is, but I’ve been following her since back in the days before DVDs. I used to get my VHS exercise tapes from Collage Video, and Petra was a force in the era of “step aerobics” (as well as the subsequent “Hi-Lo” format and beyond), so her name was all over the catalogue (and later, the website). At first I was a wee bit concerned that her topic—”The Perfection Detox: Tame Your Inner Critic, Live Bravely and Unleash Your Joy”—was just a big ol’ ad for her upcoming book (named, of course, The Perfection Detox). Yes, I’m cynical at times, but if you’ve read my prior posts you already knew this… I’m pleased to report that (1) I was totally wrong, and (2) I am so excited for the release of Petra’s book that I want to plan a group participation (free!) #PerfectionDetoxChallenge online. (Head over to my Amazon affiliate page and pre-order her book. Stay tuned for more details.) Petra shared her own history with anxiety and imposter syndrome, and encouraged each of us to STOP being so self-critical. Petra’s message was something I think we all really needed to hear, and it was a welcome shift from the energy that permeated the earlier part of my week.
Moment of transparency: originally I had planned to write a multi-part re-cap based on the three days I attended BlogFest and IDEA World. It suddenly makes MUCH more sense to break things down by topic, so instead of continuing on with Thursday, I’m shifting to talk about the rest of the super content from the BlogFest sessions.
If I was excited to hear from Petra Kolber—who I swear does not look like she is old enough to have been on VHS—I was positively stoked to hear from the first speaker for the afternoon, Sadie Nardini. If you do yoga you may already be familiar with Sadie Nardini. If you work out and hang out on Instagram, you’ve probably seen an ad for one or more of Sadie’s online courses, such as Fit and Fierce over 40 or Yoga Shred. In the yoga world, she’s seen as a bit of a yoga rebel (and not just because she has a fierce blonde mohawk and is in a rock band). Technically, Sadie was there to teach us about creating online content that provides asymmetrical income—the opposite of trading time for money—with a presentation titled “How to Make 6 Figures Online While You Sleep—Even if You Aren’t Tech-Savvy.” The meat-and-potatoes of the presentation outlined how to plan and film online content and create courses. But the underlying message was to quit being afraid of getting it wrong or doing a terrible job, and to go out there and DO that thing. Sadie had a really cool way of demonstrating how who she is on video is simply who she is not-on-video, with just a smattering of being nervous about being on video. (Aren’t we all??) I wish I’d had the chance to go hang out with her at wine o’clock, but I didn’t want to miss the next presentation.
The theme of this year’s BlogFest—which I’ve nicknamed “Stop Beating Yourself Up!”—continued with the BlogFest Keynote on Friday, delivered by Heidi Powell. Heidi spoke frankly about the businesses she runs with her husband, Chris Powell, and taming her own inner self-perfection-demanding critic. She also gave us a unique perspective on how to deal with the haters (you know, the people hiding behind their computers who have nothing better to do than criticize some detail of whatever it is you’ve most recently done). For more detail on the key takeaways on the BlogFest theme, check out Fab Fit Friends. Oh, and also Run Out Of The Box.
BlogFest is a social media conference, so we also had some presentations very specific to the things we do online. Chantal Brodrick came all the way from Australia to talk to us about “The Power of Podcasts,” but then lost her voice! Fortunately she had prepared her slide deck and had a friend deliver her presentation. Even though she couldn’t talk, Chantal still came to see us and help answer questions. No less a celebrity, GiGi Ashworth of Gigi Eats Celebrities gave a talk on video titled “Make Love to the Camera.” If you’re online, you know video is where all the action is right now, and I don’t just mean YouTube. Instagram supports video, as does Facebook (which owns Instagram). Twitter has video all over it. Blogs even have embedded video now, and some of it looks better than what is available on TV! GiGi’s talk was practical and hilarious. If you’ve watched any of her videos online, just imagine her teaching about how not to look ridiculous on camera. Finally, we had a quality presentation by Kristine Beatty, “Actionable Analytics—Beyond Your (Google Analytics) Home Page.” This is probably the technical talk I needed to hear most, since it is the topic I know the least about; sure, I have Google Analytics installed on this blog, but I have no idea what to do with it other than look at page views and bounce rates. I sent Kristine a message right after her presentation (since I’m such a newbie that even some of the terms she used lost me) and I’m definitely planning to use her slide deck and the resources she recommended to learn more.
Overall, the content in this year’s BlogFest was SOLID. Each year has been a little different in terms of how the schedule is organized and which topics and speakers are featured. This year, I’m committing to not beating myself up. Would you like to join me?
Feel free to follow me on Twitterand Instagram, where I’ll be announcing my online book club/offline “Perfection Detox” Challenge when Petra’s book comes out. You can also join my tribe using the form at the bottom of the blog—and I do solemnly promise and swear there will be no spam, ever, and I won’t share your email address without your permission, ever.
Thank you to this year’s BlogFest sponsors. (Curious? Click and learn more!)
Before I go, tell me: how does “perfection” have a hold on your life? What would it be like to live your life in a self-judgment-free zone? I’ll randomly choose a comment to win a sweet prize (which might just include a copy of Petra’s book when it is released in August) on July 31, 2018.
Disclosure: I was able to attend Natural Products Expo West 2018 as Media Support because I am part of the New Hope Blogger Co-op. I paid the going press rate for my conference badge, and received absolutely no compensation (I paid for my hotel, meals, etc.) from New Hope 360, or any other company, in exchange for my attendance or coverage of Expo West. (I only had access to the press room for the blogger happy hour, too.) While I did receive product samples and swag from various exhibitors and companies, ALL opinions are my own. Per my integrity policy, all sponsored content or affiliate links will be clearly disclosed.
Natural Products Expo West—or Expo West as the insiders call it—is the biggest business to business trade show for consumer products in the “natural” and “organic” markets. (“Natural” is in quotes because it has no legal meaning when used to describe a product, or on a product label, in the Untied States. I opted to put “organic” in quotes because there are several organic standards including the USDA organic label and the Oregon Tilth organic certification, and I’m not necessarily referring to any specific organic protocol. Since too many quotation marks are annoying, just assume I put both in quotes from here on out.)
Attendees include grocers and retail outlets seeking the newest innovative products, marketing firms, businesses with products to sell, businesses still in the development stages, and all manner of business support services from importers and exporters to label makers to packaging companies to product formulators to third party testing laboratories and much more. At the same time, and in the same space, there is a big show called Engredea, where businesses and product manufacturers can learn and do business with the companies that make and process ingredients—literally everything that goes into a product from maple syrup to every kind of oil to stabilizers and emulsifiers and sugars and lentil flour and anything else you can imagine (as well as a bunch of stuff you only know about if you work in food production).
The companies that attend cover the entire range of consumer packaged goods brands. There are nationally-known names like General Mills, Kashi, Bob’s Red Mill, Clif Bar, and Now Foods. There are companies you’ve likely seen on Shark Tank, including Chapul (the cricket protein people), Ice Breakers candy, Jackson’s Honest (potato chips and other chip made with coconut oil), and Brazi Bites (Brazilian cheese bread). There are companies you may not have heard of yet, such as The Nutty Gourmet (they make the very best walnut butters ever—in my least humble opinion), Petchup (nutrition supplements for pets in the form of gourmet sauces), and Frill (a creamy and delicious frozen vegan dessert). There are kombuchas, colas, and coffee; food wraps, no-FODMAPs, and maple saps; pastas, pretzels, and probiotics. The products are vegan, vegetarian, omnivore, and carnivore; fresh, frozen, shelf-stable and every other possible form. As a result, you see attendees wearing attire that ranges from full-on lawyerly suits to shorts and Birkenstocks, polyester to organic cotton, tye-die to spandex.
The show currently takes up all of the available convention hall, meeting room, and hotel space at the Anaheim Convention Center and surrounding hotels. There are so many attendees that on Friday night Expo West crashed the Uber app, making hundreds and maybe thousands of people late to business dinners, public relations pitches, and social events. This is despite a sophisticated network of (free) busses to transport attendees from the Convention Center to Angel Stadium (there is nowhere near enough parking at the Convention Center, so many attendees park at Angel Stadium) or to dozens of hotels in the surrounding area. Hotel space near the
Convention Center sells out within minutes—more than 80,000 people attend the show, and companies often reserve blocks of rooms for those working the show on their behalf—and I met people staying as far away as Newport Beach because they couldn’t find any hotel or even an Air BnB that was closer (and not $1,000/night).
Expo West is broken down into several distinct sub-spaces. This year, Hot Products (meaning new or hot on the market, and not meaning “foods that you eat while they are hot” as I mistakenly believed during my first Expo West!) occupied the North Halls. The Arena, Convention Center Halls A through E, and the third floor had exhibitors, including Engredea. Thursday’s Fresh Ideas Marketplace (meaning innovative products, not salad bars and fresh produce as I thought my first year) is housed in a giant white tent near the Marriott. The main plaza between the Hilton and the Marriott had food trucks, multiple exhibitor booths, a stage with live music, and roaming promoters, while the smaller plaza near the North Halls had a few food trucks and additional seating. Finally, a section of the parking lot between the Hilton and Morton’s restaurant had food-truck style Expo exhibitors as well as a few food trucks, and more tables for lunching.
Outside of those spaces, there are also several other things going on in the Convention Center spaces. There is a pitch-slam where new products can pitch to established brands and companies (think Shark Tank, but without the made-for-reality-TV aspects). One of the medium-sized hotel ballrooms hosts a variety of speakers, including the designated keynote speakers. (This year’s speakers included Jennifer Garner.) The smaller conference rooms host educational sessions on topics from the most recent FDA regulations to the exploding market for CBD-based products, new studies regarding sleep and nutrition, and more. Some of these are sponsored by exhibitors, while others are not. In addition to these session, which are open to all attendees, there are also specialized tracks that serve as a business school crash course for entrepreneurs, and more. There is a sort of job fair too. Other on-site events include sponsored breakfasts, daily early morning yoga, private business meetings, and after-hours parties. I have no idea how much of the rest of Anaheim hosts additional, private/invitation-only events (which cover the range from happy hours to multi-course meals, and even branch out into a 5k race!).
Despite the app, website, and printed brochure, it can be overwhelming to navigate Expo West. It isn’t always obvious which hall a given booth is located in, and travel from Hall D to Hall A can take 30 minutes due to pedestrian traffic—even though they are attached to each other. The scale of this event is so enormous that even if you did nothing but walk the show floors’ spaces—something few people do, due to meals, meetings, appointments, lectures, speakers, and other events—you still couldn’t see everything in the show’s four days. This was my third year at Expo West, and I finally feel like I figured out the best way for me to cover the show as a blogger. (Which included: make appointment with brands I wanted to spend time with, make a list of priorities for booth visits, stick to my top product categories, and get to the Fresh Ideas tent BEFORE it opens.) Over the course of several posts, I’m going to share what I saw, tasted, and learned, with the goal to help YOU live YOUR best life now.
Curious about a particular type of product, a brand, or a trend? Drop a comment or shoot me a tweet, and I’ll make sure to cover it in an upcoming post.